web analytics

Sports Briefing | Track and Field: Tyson Gay Victorious in Return

Sports Briefing | Track and Field: Tyson Gay Victorious in Return

The former world champion Tyson Gay ran 10.04 seconds in pouring rain to win the 100 meters in Paris.
See Original Article

Sports of The Times: World Cup 2014: Soccer's Elite Sends the Party Crashers Home

In order to join the ranks of the World Cup elite, countries like the United States need to incubate soccer talent.
See Original Article

World Cup 2014: Controversies Highlight Players’ Use of Social Media

This year’s tournament is notable for a widespread use of social media by athletes eager to issue confessions, explanations and interpretations after controversial incidents.
See Original Article

Northwestern MutualVoice: How Do You Take A Business Dream And Turn It Into Reality?

Shaun Silva has had a successful career producing videos for major country acts including Kenny Chesney, Rascal Flatts and Luke Bryan.
See Original Article

Well: Weekend Dangers at the E.R.

Children who have emergency operations on weekdays fare better than those who do on Saturdays and Sundays, a study finds.
See Original Article

Bits Blog: Russian Arrested in Guam on Array of U.S. Hacking Charges

A Russian national was arrested in Guam, accused of being a member of a global organization that traded in stolen records like credit cards.
See Original Article

Brazil's World Cup Disaster Was More Popular On Twitter Than Miley Cyrus Twerking

On top of Brazil’s World Cup hammering against a rampant German side last night, they’ll take little solace in the fact that their nightmare 90 minutes was the most tweeted sporting event on Twitter, ever. Twitter revealed yesterday that the German 7-1 victory over hosts Brazil was tweeted about a huge [...]
See Original Article

Well: Think Like a Doctor: Sugar-Free Solved!

Readers solve the case of a middle-aged woman with periods of confusion and dangerously low blood sugar levels.
See Original Article

IBM Will Help Beijing Monitor Pollution

The capital of China will take part in a company initiative that includes the collection of emissions data to predict smog buildup.
See Original Article

App Smart: Apps for a Day at the Beach

Beachgoers can get weather reports, surf forecasts and some summer reading.
See Original Article

ITV snaps up New Jersey’s housewives with $360m deal straight out of Leftfield

ITV snaps up New Jersey’s housewives with $360m deal straight out of Leftfield

Britain’s largest free-to-air broadcaster has continued its push into American
reality television programming after paying $360 million to acquire the…
See Original Article

Banning Big-Box Stores Can Hurt Local Retailers

Research shows how regulations meant to protect independent retailers from big-box stores may actually backfire.
See Original Article

Indonesian Candidate Masters a System He Is Said to Disdain

For a candidate accused of questioning the value of democracy, Prabowo Subianto appears to be a highly efficient campaigner.
See Original Article

Afghan Candidate Stops Short of Forming Government

The presidential candidate asked his supporters for more time to decide the right course of action as Secretary of State John Kerry prepared to travel to Afghanistan in response to the crisis.
See Original Article

Shadow of Brutal ’79 War Darkens Vietnam’s View of China Relations

Memories of a short but ferocious conflict between Vietnam and China in 1979 permeate the current sour relations between the two Communist countries now at odds over contested waters in the South China Sea.
See Original Article

Virtual Reality And The Brave New World Of College Recruiting

Virtual reality headsets are just one of the tools colleges are embracing to reach potential applicants.
See Original Article

At War Blog: Signs of an Afghan Crisis, There on Election Day in June

Weeks after the Afghan runoff, when the election commission put the number of votes cast at 8.1 million, the vision of a more than half-empty ballot box in Kabul flashed before a reporter’s eyes.
See Original Article

World Briefing: India: Shariah Courts Rebuffed

India’s Supreme Court ruled Monday that Shariah courts, which are run by the dictates of Islamic law, had no legal status and were not legally binding.
See Original Article

AT&T plots route into pay TV with bid for DirecTV

AT&T, the American telecoms giant, is understood to be nearing a deal to acquire the satellite television company DirecTV, with…
See Original Article

7 Tips for Coming Up with Last-Minute College Cash

College starts in just over a month. Is your bank account prepared? If not, here are seven ways to get last-minute help for first-year college students through grad school.
See Original Article

Internet advertising strategies – It's Not 'Get Rich Quick', it Is get Loaded Slow!

Internet advertising strategies – It's Not 'Get Rich Quick', it Is get Loaded Slow!

Internet advertising strategies – It's Not 'Get Rich Quick', it Is get Loaded Slow! Primary tabs. View(active tab) · Edit. Organization Name: UL …
See Original Article

Research Report- Future Outlook and Projections of India Golf Equipment and Apparels Market …

Gifting golf accessories during such events has emerged as a market trend, which in turn improved golf equipment and apparels sales over the six …
See Original Article

Market Report, "Cheese in Israel", Published

Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Israel with research from Euromonitor's team …
See Original Article

Dubai realty needs time to mature

The ratings agency cautioned that potential market volatility is also … of a market correction will increase if current market trends continue, Moody's …
See Original Article

Research and Markets: Social Media and Augmented Reality Based Marketing Strategies and …

Which Augmented Reality advertising strategies work best to create brand awareness, drive sales and launch new products? How is the mobile …
See Original Article

New Book Brings Pro Online Promotional Techniques To Small Business Owners

Social Media Promotion for Small Business and Entrepreneurs covers much more than than just social media marketing, with chapters on website …
See Original Article

Learn The Strategies Powering Cellular Advertising and marketing

Mobile advertising is surely an efficient way discover more here to showcase your company. A collection of recommendations on what you should …
See Original Article

Small-business optimism drops despite upbeat hiring plans

Chuck Stempler, owner of an AlphaGraphics printing and marketing … A steep decline in small business owners' outlook for the economy pushed the …
See Original Article

Research and Markets: TV Production in Sweden 2014

The report contains historical growth rates and our forecasts for the market which are based on analysis of historical trends and growth drivers.
See Original Article

Market Check On General Mills: Levered Returns Editable Model Included

It should be noted I estimated the fair market value of General Mills' joint … General Mills has taken advantage of these types of trends by either …
See Original Article

The 10 Most Important Trends In Business – Forbes

Modest Growth Trend Continues In Small Business Economy – WSJ.com

But the development is not confined to Apple and Amazon. Tencent in China, NHN in Korea, Thomson Reuters , USAA , BigPoint Games, Facebook of course, Google up to a point, all could lay a claim to appropriating five or more of these key trends and turning them to great advantage as could some surprising traditional brands such as Unilever . Unilever is also exceptional in workings its adjacencies through in the Indian market. The topic of what makes the new generation of high performance businesses special is one that Ive been researching with http://html2rss.com/rss.php?id=3296 my colleague Nick Vitalari. Were incorporating the results and thinking into in a new book. We are uploading chapters to the web from today onwards. The book is called The Elastic Enterprise , a term we hope captures the sense that a new way to scale business, at low cost, has now emerged. Wed really appreciate if you would join the debate here on Forbes or at The Elastic Enterprise . Our argument is there are five pillars to the Elastic Enterprise and companies that migrate to these five pillars fastest and with sufficient competence are the ones that are returning often amazingly good results in a troubled economy. They are more than bucking the bad times though, they are creating a new manifesto for business. So of the ten most important business trends we see five of them being especially significant and each of these allows companies to drive significant radical adjacency moves. Radical adjacency Why is radical adjacency so important? A radical adjacency is an acquisition or market move that takes the buyer or executing company into areas where its management has no, or little, current experience. Traditionally, any kind of adjacency has been fraught with danger. Chunka Mui r eiterates the point here on Forbes. A Bain study of 1,850 companies concluded that most sustained profitable growth does come when a company pushes its core business into an adjacent space. But 75 percent of companies that tried moving into adjacent markets, failed.

For the original news entry including possible updates, please visit http://www.forbes.com/sites/haydnshaughnessy/2011/09/22/the-10-most-important-trends-in-business/

10 Internet Trends You Need to Know About | Fox Small Business Center

But what about the average business owner? Do you really care what these trends are? You should, because theyre going to affect you (in fact, probably already do). Take a look at some of them. Trend 1: Mobile Is Skyrocketing Sure, youre tired of hearing about how mobile search is quickly overcoming desktop search. But while smartphone growth is slowing in developed nations, tablet use is still powering ahead, with 52 percent early stage rapid unit growth. All that aside, the really big story here is the data that all those mobile devices are processing. Mobile data traffic is up 81 percent and growing, thanks primarily to video use on mobile. Trend 2: Desktops Are So 2010 Quite frankly, desktops appear to be headed toward the same fate as typewriters. People are buying laptops and tablets instead. And theyre accessing visual tools like Instagram, Pinterest, and Tumblr from other devices. Trend 3: The Internet Trifecta Heard of the 4 Ps? Now its all about the 3 Cs, at least according to Meeker: Content The three play together nicely in marketing to digital-savvy consumers. Trend 4: Data Sharing Is About to Explode Videos. Social updates. Photos. Blog posts. All this content is data, and its growing 50 percent year over year. A full percentage of that data is created not by brands, but by consumers. Trend 5: Mobile Advertising is Gaining on Desktop We havent quite abandoned traditional Internet advertising, but its slowing compared to mobile advertising. However Trend 6: Advertisers Havent Quite Figured Out How to Beat Mobile App Revenue Revenue from direct sales of apps and in-app purchases. Mobile advertisers havent found the formula yet to get people to click on ads within apps. But they will. Trend 7: The Invisible App Is Coming Meeker points out that weve moved from multi-purpose websites and apps to single-purpose apps that do just one thing really well. Now she predicts (as does Matthew Panzarina of TechCrunch) that were moving toward invisible apps that dont bother you unless they have information for you. An example is when your bank app pings you when your account is low. Trend 8: Content Needs Are Getting Specific It was only a matter of time before the muck of content online started irritating people and they started demanding specific types of content. Meeker looks at several examples of the following, all with astounding numbers of reads: Lists Video Trend 9: Were Using Online Interaction to Connect with People IRL Not long ago, people became concerned with how social networks and online communities took the personal interaction away from life. But now with apps like Tinder, people are connecting in person with people who share common interests. Trend 9: Sensors Are Hot First, we got excited about voice recognition on our phones. Now were all about sensors that take our heart rates, fingerprint us to unlock our phones, and provide ambient light. Sensors are expanding markets in Gaming, Cameras, Wearables, and other industries.

For the original news entry including possible updates, please visit http://smallbusiness.foxbusiness.com/technology-web/2014/07/03/10-internet-trends-need-to-know-about/

6 Small Business Marketing Trends For 2014

6 Small Business Marketing Trends For 2014 image mobile optimized

Posted! A link has been posted to your Facebook feed. 1 View reader contributions and add your own related to this story. Add Videos or PhotosBe first to contribute Sign in now to share your story. Sign in with FacebookSign in with Google+ Be first to contribute You’ve contributed successfully to: Strategies: 7 small-business trends to analyze Thanks! Your submission didnt go through. Please try again. Verifying your credentials… We’re experiencing a few technical issues. Try again By submitting you agree to our Terms of Service Your Take contributions have not been reviewed for accuracy by USATODAY. Contributors agree to our Terms of Service and are responsible for the content of their videos and photos. Please report any content that violates the terms. Let friends in your social network know what you contributed on Your Take Post to Facebook Something went wrong. Try again. This contribution is a part of: Strategies: 7 small-business trends to analyze http://usat.ly/16nVOjc CancelSend Strategies: 7 small-business trends to analyze Rhonda Abrams, USA TODAY 7:08 a.m. EDT May 17, 2013 Drowning in too much information? Here are areas for small businesses to zero in on. A florist used to be able to buy a yearly Yellow Pages ad and be done with marketing. Now a Facebook page demands updates with pictures of recent arrangements. (Photo: Jack Hollingsworth, Getty Images) Story Highlights Technology trends include social media, mobile payments, cloud computing, mobile marketing Larger small businesses will need to learn how to navigate the Affordable Care Act Crowdfunding will help you raise money quickly; international marketing can help you make more profits 174 CONNECT 197 TWEET 100 LINKEDIN 1 COMMENTEMAILMORE In my work with small-business owners all over America, certain issues consistently occupy most of their attention. Small-business owners predominantly are occupied with the perennial issues that determine their survival: making enough money; keeping costs down; and being profitable enough to pay their bills, their employees and themselves. But the smartest entrepreneurs also know they have to pay attention to new technologies and services to stay competitive. A few key issues are emerging: Social media .

For the original news entry including possible updates, please visit http://www.usatoday.com/story/money/columnist/abrams/2013/05/17/small-business-trends-for-entrepreneurs/2192817/

Strategies: 7 small-business trends to analyze

051713 florist

From Uber to Airbnb, smaller startups are finding creative ways of using technology to grab a share of various markets. But more and more, deeply entrenched players, from cable companies to taxi driver unions, are rallying to defend their turf. It’s the latest trend in tech: The Empires are striking back. Their most recent victim was the popular Internet streaming service, Aereo. On Wednesday, the 2014 Business News highest court in the land ruled 6-3 in favor of the TV broadcast companies, who’ve long argued that Aereo had violated copyright laws by streaming their content. Diego Cervo | Blend Images | Getty Images The days of Aereo subscribers being able to access live broadcast television on Internet-enabled devices are, for the most part, gone. In order to stay in business, Aereo will now have to broker license fee deals with the major networks, namely, CBS , Fox, NBC and ABC. (Comcast is the owner of NBCUniversal, the parent company of NBC, CNBC and CNBC.com.) More from The Fiscal Times: Tipping point: America’s government is now broken Some see the Aereo case as a major setback in a time when dynamic and disruptive companies should be taking the lead. “[The ruling] gives the TV industry a false sense of security that they can keep doing what they are doing. The problem for them is that in the long term, they are going to find a generation of people who aren’t satisfied with the TV product they are being sold and aren’t going to buy it,” said Re/code’s Senior Media Editor Peter Kafka in an interview. His point: there’s a reason why consumers were turning away from the typical television providers to begin with. “What Aereo might have done for the TV business is given them an impetus a ‘forcing function’ as the tech guys like to call it to speed up their rate of change, offer a more interesting product, and play around with different prices.” Read More Aereo CEO: Disappointed, but our work is not done Other sectors of the industry are already facing their own pushback. In some cities, hotels have gone after Airbnbnow the world’s largest community hospitality companydemanding they pay hotel taxes. Under pressure, the company put forth two bills that would allow them to essentially do what hotels do for their guestsadd an extra charge for taxes.

Aereo fading to black?

The Supreme Court delivered a major setback to online TV start-up Aereo. Will the company strike up licensing deals or just fade to black?

Uber isn’t going down so easily. Even as taxicabs honk their horns across the country in protest, Uber’s growth has been extraordinary. Since it launched in 2009, the company now has drivers in 67 cities in North America and 36 countries worldwide. According to The Wall Street Journal , Uber is now valued at $18.2 billion. “AirBnB and Uber are doing just fine,” said Kafka, who argues that people should not look at Aereo as any sort of precursor for the future. “DropBox or Google or YouTube are not going to stop doing what they are doing. The question around Aereo was always designed to be litigated. They knew from the get-go that this would be something they would fight in court. They went in knowing that,” said Kafka. Read More With Aereo loss, what’s next? Aereo Founder, Chet Kanojia , begs to differ. “We’ve said all along that we worked diligently to create a technology that complies with the law, but today’s decision clearly states that how the technology works does not matter,” said Kanojia, calling the ruling a “massive setback for the American consumer.” Matt Schruers, a lawyer for the Computer and Communications Industry Association and writer at the Disruptive Competition Project, says the ruling could spark a whole new set of lawsuits against up-and-coming small cloud companies. “[At risk] is anybody who is doing something new and a little bit different,” says Schruers, whose organization represents Aereo.

For the original news entry including possible updates, please visit http://www.cnbc.com/id/101795141

Scouting Emerging Business Trends – Businessweek

Monsanto vs. GMO Haters

Just consider the experience and perspective they gain from working with a variety of corporate clients to scope the competitive landscape, court exceptional management leaders, and shape succession plans that are both solid enough to ensure continuity but adaptable enough to compensate for challenges looming just over the horizon. In the course of conducting research for my just-published book, Deciding Who Leads, I was reminded by a number of executive recruiters and corporate leaders that perceptions about the quality of management, future financial opportunity, and recent market momentum move the best management candidates to gravitate to the most compelling job opportunities. Ready to Jump Likewise, whenever a company begins to falter, the sharpest executives can read the tea leaves and usually begin to leverage their network to make their next career move before things start to get ugly. That often leads them to the executive recruiters and almost immediately to some pretty serious discussions about why they want to leave their current employer. The cumulative effect of that one-on-one intelligence gathering about executive attitudeseither perceptions of a bright future or a looming organizational meltdowngives executive recruiters unparalleled vision into emerging business trends and the best executive career opportunities. Take that kind of information, multiply it by several hundred interviews with executive interviews in the course of a year, and you begin to realize that executive recruiters’ attitudes are actually a leading indicator about the health of organizations, and, for that matter, the broader economy. The caliber and performance of senior corporate management is almost always suggestive of an organization’s current and future financial performance. So who better to judge the trajectory of an organization than these external leadership scouts? And who better to provide us with compelling statements about future business trends than those recruiters who help move top executives to where the best action is? Sniffing the Breeze The world’s most influential headhunters have a particularly acute sense for the business trends that may already be shifting the strategy and management demands for their myriad corporate clients. What follows are just some of the perspectives they’ve shared about the single global business trend that will most influence corporate performance in the future. Tierney Remick, global managing director of the consumer/retail market for Korn/Ferry International (KFY), says she has already witnessing a global shift in consumer influence that will reshape the economic landscape. She points to “the globalization of consumerism, specifically the growing impact of consumer and economic independence in larger developing countries that have historically followed trends as opposed to setting them. They will create new centers of influence that will need to be understood by business leaders to compete effectively on a global scale.” Marylin L. Prince, co-founder of New York asset-management specialist search firm PrinceGoldsmith, says sustainable business practices will have a tremendous impact on future corporate earnings and on the search for leadership talent for some time to come. “Industry leaders will need to embrace the moral and economic principles of sustainable business to remain competitive and build successful companies,” Prince contends. The free flow of human and intellectual capital made possible by Internet technology is the moving force that will alter the course of many businesses, says Anne Lim O’Brien, a managing director at Russell Reynolds Associates. The fluidity of those forces, she offers, “provides speed and access to talent where you want it, when you want it. Brudno, managing director of Savoy Partners in Washington, offers his view of something that should influence future organizational performance. That, he offers, is “greater professional and moral accountability from those who recruit, install, and maintain weak corporate leaders. In the case of most well-publicized meltdowns of companies, it is rare that insiders did not know that bad things were likely to occur.” Certainly he’s counting some misguided executive recruiters among them. Furthermore, Brudno opines, “too many people pay no price for the damage they cause, and their enablers are rarely held to account. Fix that and watch performance soar.” One consensus view offered by many of the most influential executive recruiters revolves around the growing influence of China and India. “The ability to expand in new markets and the capacity to reposition your business in new lines of activity while your core business or expertise is either disappearing or becoming a commodity,” says Marc Lamy, a Paris-based partner and managing director with Boyden, is going to shape future business performance in ways that are just beginning to be revealed. That suggests that more business leaders, and, for that matter, more of the world’s executive recruiters, are going to have to balance intense focus on the challenges directly in front of them with a broader, global view of business trends before their full impact is widely felt.

For the original news entry including possible updates, please visit http://www.businessweek.com/stories/2008-05-07/scouting-emerging-business-trendsbusinessweek-business-news-stock-market-and-financial-advice

Strauss: Top small business trend is . . .

200343926-001

but more important than ever Sick of health care management headaches? There’s no cure 68 CONNECT 119 TWEET 39 LINKEDIN 2 COMMENTEMAILMORE Steve Strauss continues his annual look at the top trends in small business . . . . One of the best things about being in business today (or worst, I suppose, depending upon your point of view) is that it is always changing; not only do you need to be a savvy entrepreneur now, but you better be a life-long learner as well if you are going to stay in business. Back in the day, a businessperson could be just that. Know your products and customers, be good at marketing and have a few other tricks up your sleeve and you were good to go. Not so now. In today’s world you have to be a jack-of-all-trades, and then some. Business, technology, social media, marketing, SEO, outsourcing — it all comes into play now. And so it is with today’s trends. These are the things that are likely going to be important for you to know or learn going forward. Today, the top 5: 5. Content is Emperor: Whenever I give a speech about business growth or small business marketing, a question I inevitably goes something like this: “How do I get on Page 1 of a Google or Bing result?” SEO (search engine optimization) is a tricky business. Over at my site, TheSelfEmployed, our search traffic increased almost ten-fold over the past year. How did we do that? Good, old-fashioned hard work. We post a lot of quality content, share it via social media, and get people to share it as well. There is no magic potion. Search engines like Google and Bing are increasingly rewarding sites that post great content that people like and share. For instance, in this past year Google has made some significant changes to its search algorithm. It’s all very technical of course, and secretive, but the upshot is that Google is working to increase the rankings of sites and pages with high quality content and decrease the visibility of pages with “low quality content.” What is considered “high quality”? Essentially it is content that is original, shared, contains links that provide value, and which avoid SEO tricks. Longer, more in-depth articles also seem to be getting more SEO love lately too. It used to be said that “content is king.” That is truer today than ever. As Rupert Murdoch observed, content is now emperor.

For the original news entry including possible updates, please visit http://www.usatoday.com/story/money/columnist/strauss/2014/01/07/small-business-trend-number-one/4357245/

ET Modest Growth Trend Continues In Small Business Economy Text Newtek, The Small Business Authority(R), Releases May 2014 SB Authority Index NEW YORK, June 30, 2014 /PRNewswire/ — Newtek Business Services, Inc. (NASDAQ: NEWT), The Small Business Authority(R) , announced today the release of the SB Authority Index of small business indicators for May 2014 which reached 127.41 points. The Russell Microcap Index, approved SBA lending volumes and new business formations led the increase. The SB Authority Index is up 0.37% from April 2014. On a year-over-year comparison, the SB Authority Index is up 7.31%. Barry Sloane, Chairman, President and CEO of The Small Business Authority(R) commented, “Without the impetus from lower interest rates driving increases in the stock market and banks’ willingness to lend more money, the small business economy would certainly be in tough shape. In the first quarter we observed challenges with retail and consumer spending; trends which were recognized in May by our sub-indices which comprise the SB Authority Index.” About Newtek Business Services, Inc. Newtek Business Services, Inc., The Small Business Authority(R) , is the Authority for the small- and medium-sized business (SMB) market providing a wide range of business services and financial products under the Newtek(R) brand. Since 1999, Newtek has provided state-of-the-art, cost-efficient products and services and efficient business strategies to over 100,000 business accounts across all 50 States to help them grow their sales, control their expenses and reduce their risk. Newtek’s products and services include: The Newtek Advantage(TM) , Electronic Payment Processing, Managed Technology Solutions (Cloud Computing), eCommerce, Business Lending, Insurance Services, Web Services, Data Backup, Storage and Retrieval, Accounts Receivable Financing, Payroll. The Small Business Authority(R) is a registered trade mark of Newtek Business Services, Inc., and neither are a part of or endorsed by the U.S. Small Business Administration. Note Regarding Forward Looking Statements Statements in this press release including statements regarding Newtek’s beliefs, expectations, intentions or strategies for the future, may be “forward-looking statements” under the Private Securities Litigation Reform Act of 1995. All forward-looking statements involve a number of risks and uncertainties that could cause actual results to differ materially from the plans, intentions and expectations reflected in or suggested by the forward-looking statements. Such risks and uncertainties include, among others, intensified competition, operating problems and their impact on revenues and profit margins, anticipated future business strategies and financial performance, anticipated future number of customers, business prospects, legislative developments and similar matters. Risk factors, cautionary statements and other conditions, which could cause Newtek’s actual results to differ from management’s current expectations, are contained in Newtek’s filings with the Securities and Exchange Commission and available through http://www.sec.gov. Newtek Business Services, Inc.

For the original news entry including possible updates, please visit http://online.wsj.com/article/PR-CO-20140630-906721.html

Big Business Trend: Knock Out Disruptive Upstarts

Most small businesses have plenty of satisfied customers but few use these experiences as a source of rich content that will help others understand how you solve a problem better than anyone else. But did you know that for B2B marketers customer testimonials (89%) and case studies (88%) have the highest effectiveness rating for influencing potential buyers? And 85% of consumers say that they read online reviews for local businesses and 73% of consumers say positive customer reviews make them trust a business more. Most of us underestimate the value of what we do really well because what we do for our clients may seem so simple to us. We are taught that things of value must be difficult, therefore what we do which is easy for us has no value. Just remember that your ideal clients are willing to pay you to do what you do best because it solves a problem or fulfills a need, regardless of how simple it may seem to you. Your existing clients and customers can often provide inspiration for your most powerful and engaging content spoken in the language your customer understands. 4. Marketing activities evolve from mobile enabled to mobile optimized Mobile enabled evolves to mobile optimized A year ago in my post on small business marketing trends for 2013 , I said that mobile support was mission critical and that mobile responsive design would be the most popular small business solution. Today, responsive design is just the first step. If you are like me, you read email, participate in social media and research information regularly via your mobile device. According to Pew Internet research , 63% of adult cell owners now use their phones to go online and 34% of these cell internet users say that they mostly go online using their cell phone. With this growth, if the first impression a buyer has of your brand on their smartphone or tablet is not the experience they expect, you can potentially lose a customer before you even know they are interested. Review your marketing tools and determine if mobile access provides a user experience that doesnt detract from the message you are trying to convey: Can your email newsletters be easily read? Is your website content consumable? Can the visitor fill in your contact forms? Can they use the shopping cart easily from their mobile device?

For the original news entry including possible updates, please visit http://www.business2community.com/small-business/6-small-business-marketing-trends-2014-0707580

10 Internet Trends You Need To Know About | Fox Small Business Center

Every time you look up, theres some amazing new gadget or app that makes your life better. Each year, Mary Meeker, a venture capitalist at Kleiner Perkins Caufield & Byers, publishes a dense deck of Internet trends. Techies and digital marketers jump on it. But what about the average business owner? Do you really care what these trends are? You should, because theyre going to affect you (in fact, probably already do). Take a look at some of them. Trend 1: Mobile Is Skyrocketing Sure, youre tired of hearing about how mobile search is quickly overcoming desktop search. But while smartphone growth is slowing in developed nations, tablet use is still powering ahead, with 52 percent early stage rapid unit growth. All that aside, the really big story here is the data that all those mobile devices are processing. Mobile data traffic is up 81 percent and growing, thanks primarily to video use on mobile. Trend 2: Desktops Are So 2010 Quite http://html2rss.com/rss.php?id=3357 frankly, desktops appear to be headed toward the same fate as typewriters. People are buying laptops and tablets instead. And theyre accessing visual tools like Instagram, Pinterest, and Tumblr from other devices. Trend 3: The Internet Trifecta Heard of the 4 Ps? Now its all about the 3 Cs, at least according to Meeker: Content The three play together nicely in marketing to digital-savvy consumers. Trend 4: Data Sharing Is About to Explode Videos. Social updates. Photos. Blog posts. All this content is data, and its growing 50 percent year over year. A full percentage of that data is created not by brands, but by consumers. Trend 5: Mobile Advertising is Gaining on Desktop We havent quite abandoned traditional Internet advertising, but its slowing compared to mobile advertising. However Trend 6: Advertisers Havent Quite Figured Out How to Beat Mobile App Revenue Revenue from direct sales of apps and in-app purchases. Mobile advertisers havent found the formula yet to get people to click on ads within apps. But they will.

For the original news entry including possible updates, please visit http://smallbusiness.foxbusiness.com/technology-web/2014/07/03/10-internet-trends-need-to-know-about/

U.S. high court bucks pro-business trend this term
| Reuters

Two men talk as the sun rises over the Supreme Court in Washington June 23, 2014. REUTERS/Kevin Lamarque

Just consider the experience and perspective they gain from working with a variety of corporate clients to scope the competitive landscape, court exceptional management leaders, and shape succession plans that are both solid enough to ensure continuity but adaptable enough to compensate for challenges looming just over the horizon. In the course of conducting research for my just-published book, Deciding Who Leads, I was reminded by a number of executive recruiters and corporate leaders that perceptions about the quality of management, future financial opportunity, and recent market momentum move the best management candidates to gravitate to the most compelling job opportunities. Ready to Jump Likewise, whenever a company begins to falter, the sharpest executives can read the tea leaves and usually begin to leverage their network to make their next career move before things start to get ugly. That often leads them to the executive recruiters and almost immediately to some pretty serious discussions about why they want to leave their current employer. The cumulative effect of that one-on-one intelligence gathering about executive attitudeseither perceptions of a bright future or a looming organizational meltdowngives executive recruiters unparalleled vision into emerging business trends and the best executive career opportunities. Take that kind of information, multiply it by several hundred interviews with executive interviews in the course of a year, and you begin to realize that executive recruiters’ attitudes are actually a leading indicator about the health of organizations, and, for that matter, the broader economy. The caliber and performance of senior corporate management is almost always suggestive of an organization’s current and future financial performance. So who better to judge the trajectory of an organization than these external leadership scouts? And who better to provide us with compelling statements about future business trends than those recruiters who help move top executives to where the best action is? Sniffing the Breeze The world’s most influential headhunters have a particularly acute sense for the business trends that may already be shifting the strategy and management demands for their myriad corporate clients. What follows are just some of the perspectives they’ve shared about the single global business trend that will most influence corporate performance in the future. Tierney Remick, global managing director of the consumer/retail market for Korn/Ferry International (KFY), says she has already witnessing a global shift in consumer influence that will reshape the economic landscape. She points to “the globalization of consumerism, specifically the growing impact of consumer and economic independence in larger developing countries that have historically followed trends as opposed to setting them. They will create new centers of influence that will need to be understood by business leaders to compete effectively on a global scale.” Marylin L. Prince, co-founder of New York asset-management specialist search firm PrinceGoldsmith, says sustainable business practices will have a tremendous impact on future corporate earnings and on the search for leadership talent for some time to come. “Industry leaders will need to embrace the moral and economic principles of sustainable business to remain competitive and build successful companies,” Prince contends. The free flow of human and intellectual capital made possible by Internet technology is the moving force that will alter the course of many businesses, says Anne Lim O’Brien, a managing director at Russell Reynolds Associates. The fluidity of those forces, she offers, “provides speed and access to talent where you want it, when you want it. Brudno, managing director of Savoy Partners in Washington, offers his view of something that should influence future organizational performance. That, he offers, is “greater professional and moral accountability from those who recruit, install, and maintain weak corporate leaders. In the case of most well-publicized meltdowns of companies, it is rare that insiders did not know that bad things were likely to occur.” Certainly he’s counting some misguided executive recruiters among them. Furthermore, Brudno opines, “too many people pay no price for the damage they cause, and their enablers are rarely held to account. Fix that and watch performance soar.” One consensus view offered by many of the most influential executive recruiters revolves around the growing influence of China and India. “The ability to expand in new markets and the capacity to reposition your business in new lines of activity while your core business or expertise is either disappearing or becoming a commodity,” says Marc Lamy, a Paris-based partner and managing director with Boyden, is going to shape future business performance in ways that are just beginning to be revealed. That suggests that more business leaders, and, for that matter, more of the world’s executive recruiters, are going to have to balance intense focus on the challenges directly in front of them with a broader, global view of business trends before their full impact is widely felt.

For the original news entry including possible updates, please visit http://www.businessweek.com/stories/2008-05-07/scouting-emerging-business-trendsbusinessweek-business-news-stock-market-and-financial-advice

Strategies: 7 small-business trends to analyze

051713 florist

This contribution is a part of: Strategies: 7 small-business trends to analyze http://usat.ly/16nVOjc CancelSend Strategies: 7 small-business trends to analyze Rhonda Abrams, USA TODAY 7:08 a.m. EDT May 17, 2013 Drowning in too much information? Here are areas for small businesses to zero in on. A florist used to be able to buy a yearly Yellow Pages ad and be done with marketing. Now a Facebook page demands updates with pictures of recent arrangements. (Photo: Jack Hollingsworth, Getty Images) Story Highlights Technology trends include social media, mobile payments, cloud computing, mobile marketing Larger small businesses will need to learn how to navigate the Affordable Care Act Crowdfunding will help you raise money quickly; international marketing can help you make more profits 174 CONNECT 197 TWEET 100 LINKEDIN 1 COMMENTEMAILMORE In my work with small-business owners all over America, certain issues consistently occupy most of their attention. Small-business owners predominantly are occupied with the perennial issues that determine their survival: making enough money; keeping costs down; and being profitable enough to pay their bills, their employees and themselves. But the smartest entrepreneurs also know they have to pay attention to new technologies and services to stay competitive. A few key issues are emerging: Social media . Do your customers “like” you on Facebook, check you on Pinterest? Do you tweet? Small-business owners are struggling to figure out how and whether to use social media to market their products and services. Sure, it’s easy to put a “follow me on Facebook” link on a website, but it’s not so easy to keep the page fresh. One of my first clients was a florist, and once a year, the owner would take out a Yellow Pages ad. Today, that florist would be urged to create content for her Facebook page every few days and pin pictures of new floral arrangements to Pinterest. All of this takes time, and the return on investment isn’t clear yet. Health care . By the end of this year, health care is going to be on the minds of virtually every small-business owner. In January 2014, provisions of the Affordable Care Act require employers to provide health insurance or pay a fine. Many aspects and options remain unclear, such as the health exchange marketplaces for consumers and small businesses, and they’re likely to stay that way for some time. The obligation to provide health insurance or pay a fine applies only to companies with more than 50 full-time equivalent employees. The formula is complicated, but most small businesses will not be required to provide insurance. New payment methods . Various forms of mobile wallets and payment options are springing up. And many small businesses are looking at whether to adopt new payment services like Square, GoPayment, or PayPal Here. Mobile businesses electricians, lawn services, street vendors have been the first to choose these new payment forms. But brick-and-mortar or service businesses increasingly are turning to them. Getting approval as a vendor is easy, no fussy equipment is required, and the pricing is transparent. Key players in this field still are emerging, and small businesses are likely to be flummoxed with the range of choices. Cloud computing . This is one area where small businesses really benefit, but the decision to move to the cloud can be confusing and the transition somewhat disruptive. The explosion of Internet-based services sometimes called software as a service or on-demand software helps small companies use more powerful services more easily with lower up-front costs. But the monthly fees turn off some small businesses because they don’t fully understand the tradeoff with information technology maintenance and upgrade expenses.

For the original news entry including possible updates, please visit http://www.usatoday.com/story/money/columnist/abrams/2013/05/17/small-business-trends-for-entrepreneurs/2192817/

Leveraging New Marketing Trends For Your Business Brand

Leveraging New Marketing Trends For Your Business Brand image leverage marketing trends for your business

Your audience today demands transparency. They want to ensure that what you are saying about yourselves in your marketing message goes through the entire core of your company. Why? Because consumers are no longer buying your brand, they are investing in it. Social media can and will continue to bridge the connection between what your company is doing and what your company is saying- allowing for transparency across the board. You do this by building relationships on social media. Its about establishing a rapport with your audience and no longer making a sale at first touch. This builds trust with your brand and when you have trust, you have the support of your consumers. You can inspire your audience with your brand over social networks. Make them feel the passion you feel. You dont need to be in a conference room making that same old school pitch anymore. Today it is all about communication and transparency- and it will continue to shift this way. Our Digital Means Think about it. New products are launching by the year, the month, sometimes it feels like it happens overnight. You business is going to need to remain visible throughout it all. You need to come up with a digital marketing strategy that keeps your head above water. There are 2 ways to do this. Create compelling content Nurture brand advocacy Creating Compelling Content Blog articles, ebooks, webinars, infographics= content. Now you just have to add in the Compelling portion. There is no ridiculous magical potion to create compelling content. You just have to think simple, think like your buyer. What would interest them, what would COMPEL them. From a business standpoint you may have initial opinions on what you THINK would be compelling- dont be fooled by shiny ideas. Often times it really comes down to solving a problem for your audience or inspiring your audience. Nurture Brand Advocacy You have to instill Love into your consumers. Make them soldiers of your service or product . This will keep your business ahead. How do you do this? Well we go back to social media again. In order to engage, nurture and love you have to be social.

For the original news entry including possible updates, please visit http://www.business2community.com/marketing/leveraging-new-marketing-trends-business-brand-0927986

Scouting Emerging Business Trends – Businessweek

Monsanto vs. GMO Haters

Wells Fargo Banking institutions like Wells Fargo often target programs and promotions for the small business community. These institutions also tend to offer free online tools that make doing business easier. In fact, Wells Fargo recently introduced its Wells Fargo Works for Small Business initiative. This program provides small business owners helpful advice and resources for starting and growing your business. A Like on this page can help you stay up to date on programs or services you might find useful too. Better Business Bureau The Better Business Bureau is a resource for small business owners and consumers alike. The BBB offers free reviews on millions of businesses nationwide. It also acts as a mediator between businesses http://html2rss.com/rss.php?id=3296 and disgruntled customers when the situation arises. The organizations Facebook community offers a place to potentially network with both business owners and customers. SCORE Counselors to Americas Small Business SCORE offersfree advice to small business owners and entrepreneurs, as well as mentoring and training support from 11,000 volunteers. Adding SCORE to your news feed could turn you on to some of the helpful information the organization posts regularly. But it is also the doorway to a network of potential mentors, partners and more. American Express OPEN Want to learn how to turn selfies into cash? And what new social media platforms yourenot using that could benefit your business? American Express OPEN on Facebook covers these trends and other helpful topics that keep small business owners in-the-know. Theres also a huge community of small business owners and entrepreneurs just like you to reach out to. AT&T Small Business Communications and portability are vital to todays small business owners. In addition to highlightingAT&T products, this page also offers insights regarding working in the cloud, the importance of mobile security, and more. And best of all, the information is specifically targeted at small business owners. National Federation of Independent Business The National Federation of Independent Business (NFIB) is an entity which gives itspaid members access to commercial and health insurance, credit card processing, shipping, office supplies, computer bundles, online marketing products and more. Its Facebook community is a place where members and non-members alike visit to learn more about whats important to independent small businesses today. Well Sourced by Visa Small Business Well Sourced by Visa Small Business offers advice on how to improvethe way you do business. That includes how you treat your employees or colleagues. This page also focuses on money and time saving measures that can help small business owners run their operations more efficiently. The community provides general information for a wide range of entrepreneurs. Its a community you may wont to get to know better. Facebook for Business There really is no better way to understand how to make Facebook work for your small business than to Like the page the social network maintains for that purpose. This page offers information and tips on what your business should be posting, new features for your pages, and special promotions on boosting your pages visibility. Skype for Business Countless small businesses rely on Skype. The benefits are many. Its a great way to conduct one-on-one or group video calls and its a cheap alternative for making international business calls. If you are one of the small business owners or managers who use Skype regularly, then the Skype for Business page is probably for you. Regular posts show you tips and hints on how to get more out of Skype for your business.

For the original news entry including possible updates, please visit http://smallbiztrends.com/2014/07/facebook-pages-for-business.html

“Like” These 20 Important Facebook Pages for Business

On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a key precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasnt a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” said Kate Comerford Todd, a lawyer in the Chamber’s legal office, in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a key precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obamas administration that was strongly opposed by utilities. The court, on a 6-2 vote, ruled that the EPA had not exceeded its authority in requiring some states to limit pollution that contributes to unhealthy air in neighboring states. The court also found against the Chamber in a 6-3 vote in March that whistleblower protections apply not only to publicly traded companies but also to subcontractors that do business with them. The ruling extends the protections to investment advisers, law firms, accounting firms and other such businesses. Business also didn’t fare particularly well in seven other cases involving corporate interests in which the Chamber didn’t participate and that didn’t involve a company versus company dispute. Business interests lost four out of seven, including one in which the court said on a 7-2 vote that victims of Allen Stanford’s Ponzi scheme could sue lawyers and insurance brokers who worked for him. Doug Kendall, president of the left-leaning Constitutional Accountability Center, said the business community’s failure this year to reach its goals may stem from its having taken “very aggressive positions,” setting its sights too high to garner a majority on the nine-member court.

For the original news entry including possible updates, please visit http://www.reuters.com/article/2014/06/25/us-usa-court-business-insight-idUSKBN0F00CK20140625

Scouting Emerging Business Trends – Businessweek

The 10 Most Important Trends in Business – Forbes

Just consider the experience and perspective they gain from working with a variety of corporate clients to scope the competitive landscape, court exceptional management leaders, and shape succession plans that are both solid enough to ensure continuity but adaptable enough to compensate for challenges looming just over the horizon. In the course of conducting research for my just-published book, Deciding Who Leads, I was reminded by a number of executive recruiters and corporate leaders that perceptions about the quality of management, future financial opportunity, and recent market momentum move the best management candidates to gravitate to the most compelling job opportunities. Ready to Jump Likewise, whenever a company begins to falter, the sharpest executives can read the tea leaves and usually begin to leverage their network to make their next career move before things start to get ugly. That often leads them to the executive recruiters and almost immediately to some pretty serious discussions about why they want to leave their current employer. The cumulative effect of that one-on-one intelligence gathering about executive attitudeseither perceptions of a bright future or a looming organizational meltdowngives executive recruiters unparalleled vision into emerging business trends and the best executive career opportunities. Take that kind of information, multiply it by several hundred interviews with executive interviews in the course of a year, and you begin to realize that executive recruiters’ attitudes are actually a leading indicator about the health of organizations, and, for that matter, the broader economy. The caliber and performance of senior corporate management is almost always suggestive of an organization’s current and future financial performance. So who better to judge the trajectory of an organization than these external leadership scouts? And who better to provide us with compelling statements about future business trends than those recruiters who help move top executives to where the best action is? Sniffing the Breeze The world’s most influential headhunters have a particularly acute sense for the business trends that may already be shifting the strategy and management demands for their myriad corporate clients. What follows are just some of the perspectives http://html2rss.com/rss.php?id=3347 they’ve shared about the single global business trend that will most influence corporate performance in the future. Tierney Remick, global managing director of the consumer/retail market for Korn/Ferry International (KFY), says she has already witnessing a global shift in consumer influence that will reshape the economic landscape. She points to “the globalization of consumerism, specifically the growing impact of consumer and economic independence in larger developing countries that have historically followed trends as opposed to setting them. They will create new centers of influence that will need to be understood by business leaders to compete effectively on a global scale.” Marylin L. Prince, co-founder of New York asset-management specialist search firm PrinceGoldsmith, says sustainable business practices will have a tremendous impact on future corporate earnings and on the search for leadership talent for some time to come. “Industry leaders will need to embrace the moral and economic principles of sustainable business to remain competitive and build successful companies,” Prince contends. The free flow of human and intellectual capital made possible by Internet technology is the moving force that will alter the course of many businesses, says Anne Lim O’Brien, a managing director at Russell Reynolds Associates. The fluidity of those forces, she offers, “provides speed and access to talent where you want it, when you want it. Brudno, managing director of Savoy Partners in Washington, offers his view of something that should influence future organizational performance. That, he offers, is “greater professional and moral accountability from those who recruit, install, and maintain weak corporate leaders. In the case of most well-publicized meltdowns of companies, it is rare that insiders did not know that bad things were likely to occur.” Certainly he’s counting some misguided executive recruiters among them. Furthermore, Brudno opines, “too many people pay no price for the damage they cause, and their enablers are rarely held to account.

For the original news entry including possible updates, please visit http://www.businessweek.com/stories/2008-05-07/scouting-emerging-business-trendsbusinessweek-business-news-stock-market-and-financial-advice

Big Business Trend: Knock Out Disruptive Upstarts

From Uber to Airbnb, smaller startups are finding creative ways of using technology to grab a share of various markets. But more and more, deeply entrenched players, from cable companies to taxi driver unions, are rallying to defend their turf. It’s the latest trend in tech: The Empires are striking back. Their most recent victim was the popular Internet streaming service, Aereo. On Wednesday, the highest court in the land ruled 6-3 in favor of the TV broadcast companies, who’ve long argued that Aereo had violated copyright laws by streaming their content. Diego Cervo | Blend Images | Getty Images The days of Aereo subscribers being able to access live broadcast television on Internet-enabled devices are, for the most part, gone. In order to stay in business, Aereo will now have to broker license fee deals with the major networks, namely, CBS , Fox, NBC and ABC. (Comcast is the owner of NBCUniversal, the parent company of NBC, CNBC and CNBC.com.) More from The Fiscal Times: Tipping point: America’s government is now broken Some see the Aereo case as a major setback in a time when dynamic and disruptive companies should be taking the lead. “[The ruling] gives the TV industry a false sense of security that they can keep doing what they are doing. The problem for them is that in the long term, they are going to find a generation of people who aren’t satisfied with the TV product they are being sold and aren’t going to buy it,” said Re/code’s Senior Media Editor Peter Kafka in an interview. His point: there’s a reason why consumers were turning away from the typical television providers to begin with. “What Aereo might have done for the TV business is given them an impetus a ‘forcing function’ as the tech guys like to call it to speed up their rate of change, offer a more interesting product, and play around with different prices.” Read More Aereo CEO: Disappointed, but our work is not done Other sectors of the industry are already facing their own pushback. In some cities, hotels have gone after Airbnbnow the world’s largest community hospitality companydemanding they pay hotel taxes. Under pressure, the company put forth two bills that would allow them to essentially do what hotels do for their guestsadd an extra charge for taxes.

Aereo fading to black?

The Supreme Court delivered a major setback to online TV start-up Aereo. Will the company strike up licensing deals or just fade to black?

Uber isn’t going down so easily. Even as taxicabs honk their horns across the country in protest, Uber’s growth has been extraordinary. Since it launched in 2009, the company now has drivers in 67 cities in North America and 36 countries worldwide. According to The Wall Street Journal , Uber is now valued at $18.2 billion. “AirBnB and Uber are doing just fine,” said Kafka, who argues that people should not look http://www.html2rss.com/site/254496-Decisionnelinfo—News-about-Decision-Makers-of-Businesses-in-the-World.xml at Aereo as any sort of precursor for the future. “DropBox or Google or YouTube are not going to stop doing what they are doing. The question around Aereo was always designed to be litigated. They knew from the get-go that this would be something they would fight in court. They went in knowing that,” said Kafka. Read More With Aereo loss, what’s next? Aereo Founder, Chet Kanojia , begs to differ.

For the original news entry including possible updates, please visit http://www.cnbc.com/id/101795141

Strategies: 7 small-business trends to analyze

051713 florist

Tencent in China, NHN in Korea, Thomson Reuters , USAA , BigPoint Games, Facebook of course, Google up to a point, all could lay a claim to appropriating five or more of these key trends and turning them to great advantage as could some surprising traditional brands such as Unilever . Unilever is also exceptional in workings its adjacencies through in the Indian market. The topic of what makes the new generation of high performance businesses special is one that Ive been researching with my colleague Nick Vitalari. Were incorporating the results and thinking into in a new book. We are uploading chapters to the web from today onwards. The book is called The Elastic Enterprise , a term we hope captures the sense that a new way to scale business, at low cost, has now emerged. Wed really appreciate if you would join the debate here on Forbes or at The Elastic Enterprise . Our argument is there are five pillars to the Elastic Enterprise and companies that migrate to these five pillars fastest and with sufficient competence are the ones that are returning often amazingly good results in a troubled economy. They are more than bucking the bad times though, they are creating a new manifesto for business. So of the ten most important business trends we see five of them being especially significant and each of these allows companies to drive significant radical adjacency moves. Radical adjacency Why is radical adjacency so important? A radical adjacency is an acquisition or market move that takes the buyer or executing company into areas where its management has no, or little, current experience. Traditionally, any kind of adjacency has been fraught with danger. Chunka Mui r eiterates the point here on Forbes. A Bain study of 1,850 companies concluded that most sustained profitable growth does come when a company pushes its core business into an adjacent space. But 75 percent of companies that tried moving into adjacent markets, failed. The adjacency moves we are seeing now are not just simple adjacencies into near-by markets.

For the original news entry including possible updates, please visit http://www.forbes.com/sites/haydnshaughnessy/2011/09/22/the-10-most-important-trends-in-business/

6 Small Business Marketing Trends For 2014

6 Small Business Marketing Trends For 2014 image mobile optimized

Brand Storytelling with Social Transparency. Thats it. Your audience today demands transparency. They want to ensure that what you are saying about yourselves in your marketing message goes through the entire core of your company. Why? Because consumers are no longer buying your brand, they are investing in it. Social media can and will continue to bridge the connection between what your company is doing and what your company is saying- allowing for transparency across the board. You do this by building relationships on social media. Its about establishing a rapport with your audience and no longer making a sale at first touch. This builds trust with your brand and when you have trust, you have the support of your consumers. You can inspire your audience with your brand over social networks. Make them feel the passion you feel. You dont need to be in a conference room making that same old school pitch anymore. Today it is all about communication and transparency- and it will continue to shift this way. Our Digital Means Think about it. New products are launching by the year, the month, sometimes it feels like it happens overnight. You business is going to need to remain visible throughout it all. You need to come up with a digital marketing strategy that keeps your head above water. There are 2 ways to do this. Create compelling content Nurture brand advocacy Creating Compelling Content Blog articles, ebooks, webinars, infographics= content. Now you just have to add in the Compelling portion. There is no ridiculous magical potion to create compelling content. You just have to think simple, think like your buyer. What would interest them, what would COMPEL them. From a business standpoint you may have initial opinions on what you THINK would be compelling- dont be fooled by shiny ideas. Often times it really comes down to solving a problem for your audience or inspiring your audience. Nurture Brand Advocacy You have to instill Love into your consumers. Make them soldiers of your service or product . This will keep your business ahead. How do you do this? Well we go back to social media again.

For the original news entry including possible updates, please visit http://www.business2community.com/marketing/leveraging-new-marketing-trends-business-brand-0927986

Leveraging New Marketing Trends For Your Business Brand

Leveraging New Marketing Trends For Your Business Brand image leverage marketing trends for your business

If you are like me, you read email, participate in social media and research information regularly via your mobile device. According to Pew Internet research , 63% of adult cell owners now use their phones to go online and 34% of these cell internet users say that they mostly go online using their cell phone. With this growth, if the first impression a buyer has of your brand on their smartphone or tablet is not the experience they expect, you can potentially lose a customer before you even know they are interested. Review your marketing tools and determine if mobile access provides a user experience that doesnt detract from the message you are trying to convey: Can your email newsletters be easily read? Is your website content consumable? Can the visitor fill in your contact forms? Can they use the shopping cart easily from their mobile device? Going forward, mobile needs to be at least an equal partner with the web browser if not the primary platform for all marketing, taking the lead in design and usability. 5. Getting and staying visible is no longer an option If I cant find your business online, do you really exist? If I cant find your business online, do you really exist? I ask this question every time I am speaking with a small business owner who is wondering if they should create a solid web presence for their business. 93% of online research starts with a search engine , and 68% of consumers check out companies on social networking sites before buying. Online visibility is a must, so every small business needs a strategy that increases their visibility when someone is in need of their products or services. Although your web presence begins with a well-designed, mobile responsive website and integrated blog, it is much more. Start with a web presence analysis to find out how visible your business is today. Once you have your baseline visibility, then add marketing activities that help increase and optimize your presence on social media and online directories. 6. Simplicity in marketing will become the norm Simplicity in marketing will become the norm Many marketers feel that todays buyers are web-savvy, mobile-enabled researchers capable of sifting through the complex information about a product or service in order to make a purchase decision.

For the original news entry including possible updates, please visit http://www.business2community.com/small-business/6-small-business-marketing-trends-2014-0707580

Monsanto vs. GMO Haters

Small-business owners predominantly are occupied with the perennial issues that determine their survival: making enough money; keeping costs down; and being profitable enough to pay their bills, their employees and themselves. But the smartest entrepreneurs also know they have to pay attention to new technologies and services to stay competitive. A few key issues are emerging: Social media . Do your customers “like” you on Facebook, check you on Pinterest? Do you tweet? Small-business owners are struggling to figure out how and whether to use social media to market their products and services. Sure, it’s easy to put a “follow me on Facebook” link on a website, but it’s not so easy to keep the page fresh. One of my first clients was a florist, and once a year, the owner would take out a Yellow Pages ad. Today, that florist would be urged to create content for her Facebook page every few days and pin pictures of new floral arrangements to Pinterest. All of this takes time, and the return on investment isn’t clear yet. Health care . By the end of this year, health care is going to be on the minds of virtually every small-business owner. In January 2014, provisions of the Affordable Care Act require employers to provide health insurance or pay a fine. Many aspects and options remain unclear, such as the health exchange marketplaces for consumers and small businesses, and they’re likely to stay that way for some time. The obligation to provide health insurance or pay a fine applies only to companies with more than 50 full-time equivalent employees. The formula is complicated, but most small businesses will not be required to provide insurance. New payment methods . Various forms of mobile wallets and payment options are springing up. And many small businesses are looking at whether to adopt new payment services like Square, GoPayment, or PayPal Here. Mobile businesses electricians, lawn services, street vendors have been the first to choose these new payment forms. But brick-and-mortar or service businesses increasingly are turning to them. Getting approval as a vendor is easy, no fussy equipment is required, and the pricing is transparent. Key players in this field still are emerging, and small businesses are likely to be flummoxed with the range of choices. Cloud computing . This is one area where small businesses really benefit, but the decision to move to the cloud can be confusing and the transition somewhat disruptive. The explosion of Internet-based services sometimes called software as a service or on-demand software helps small companies use more powerful services more easily with lower up-front costs. But the monthly fees turn off some small businesses because they don’t fully understand the tradeoff with information technology maintenance and upgrade expenses. Crowdfunding . The Jumpstart Our Business Startups Act that passed last year will open up new sources of financing for entrepreneurs. Now, only “qualified” investors can pay for a stake in entrepreneurial ventures, and the Securities and Exchange Commission is charged with devising regulations that would allow ordinary individuals to invest. Once the SEC, which is behind on its original schedule, has issued regulations, expect a flurry of new crowdfunding sites to appear and aggressive marketing to get entrepreneurs to raise money on their sites. Fraud, too, will be inevitable in spite of the regulations.

For the original news entry including possible updates, please visit http://www.usatoday.com/story/money/columnist/abrams/2013/05/17/small-business-trends-for-entrepreneurs/2192817/

Insight-u.s. High Court Bucks Pro-business Trend This Term | Reuters

Footballers Setting New Trends Off World Cup Pitch | Medindia

One theory is that the court under Chief Justice John Roberts is reluctant to overturn longstanding precedents, even when they happen to be anti-business. Jonathan Adler, a law professor at Case Western Reserve University School of Law in Cleveland, said the court has shown “it is more a minimalist status-quo court than a ‘pro-business’ court.” By one measure the business community has fared reasonably well this year. Its leading representative before the high court, the U.S. Chamber of Commerce, has so far amassed a record of 11 wins to 4 losses during the nine-month term due to end next Monday. That’s a winning percentage just slightly lower than last year’s 14-3 record. In the previous year the Chamber went undefeated at 7-0. The Chamber participates mainly by filing friend-of-the-court briefs, but is also directly involved in some cases, such as regulatory challenges. It does not generally participate in business-against-business disputes, such as a case on Wednesday in which the court ruled for TV broadcasters in finding that online startup Aereo Inc had violated copyright law. One remaining case yet to be decided involves the Chamber – a challenge to President Barack Obama’s appointments to the National Labor Relations Board, which has the potential to be a broad ruling. Even a win in that case, due to be decided as early as Thursday, would mean a year of mixed results. TECHNICAL ISSUES The Chamber’s wins have mostly been on technical issues. Even when the court has ruled in favor of business interests this term, the justices have ruled narrowly and rejected arguments that would have led to blockbuster decisions. On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasn’t a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” Kate Comerford Todd, a lawyer in the Chamber’s legal office, said in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The justices again failed to give the Chamber what it wanted on Wednesday when the high court ruled in a class-action case brought against Fifth Third Bancorp. The court threw out an appeals court ruling in favor of the plaintiffs, giving a technical win to the bank and Chamber. But the court rejected the Chamber’s argument, which would have had broader pro-defendant implications if adopted. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obama’s administration that was strongly opposed by utilities.

For the original news entry including possible updates, please visit http://www.reuters.com/article/2014/06/25/usa-court-business-idUSL2N0P61K320140625

Future Trends In Content Marketing – Yahoo Small Business Advisor

has announced the addition of Changing Trends in Business Travel Booking research report to their website http://www.marketresearchreports.com Lewes, DE ( SBWIRE ) 06/24/2014 Changing Trends in Business Travel Booking is a new report by Publisher that globally analyzes executives opinions on the relevance of travel meta-search options, and identifies key factors affecting the selection of airlines and car rental operators for business travel. The report also examines executive viewpoints about cutbacks in group incentive travel programs and premium travel plans. Furthermore, it analyzes companies approaches to business travel booking, and identifies executives responses when business travel is combined with leisure. – The report examines reasons, other than lower ticket prices, that are most likely to influence business travelers to opting for one airline over another – The report identifies key factors, other than lower rental costs, that are most likely to make business travelers choose one car rental company over another – The report assesses the importance of travel meta-search options for creating business travel plans, and identifies popular travel meta-search websites used by business travelers in the last six months – The report identifies key factors that are decisive for hotel bookings – The report examines how companies manage business travel bookings – The report identifies key reasons for cutbacks in premium travel plans – The report examines the staying patterns of executive when a business trip is extended to a leisure trip – The report assesses executives viewpoints about cutbacks in group incentive travel programs Scope The report features the opinions of travel and tourism industry respondents about the changing trends in business travel booking covering the following aspects: – Companies approaches to business travel booking – Key factors for airline selection – Decisive criteria for airline booking – Key parameters for car rental company choices – Factors influencing hotel-booking decisions – Extension of business trips for leisure purposes additional days leisure spend – Extension of business trips for leisure purposes staying preferences – Significance of travel meta-search options – Popular travel meta-search websites – Cutback expectations for group incentive travel programs – Reasons for cutbacks in premium travel plans Reasons to Buy – The report highlights companies approaches to business travel bookings, enabling travel operators to restructure their business travel plans. – The report enables readers to take strategic decisions by understanding the relevance of travel meta-search options, and identifying popular travel meta-search websites used by business travelers. – The report examines key factors influencing executives airline and hotel-booking decisions. This will help companies to improve customer service and implement development strategies. – The report provides cutback expectations about group incentive travel programs, which are likely to influence growth prospects. – The report highlights staying preferences during extensions of business trips to leisure trips, along with the number of extra days spent for leisure purposes. This will help to gauge consumer behavior. Key Highlights – Respondents choice of airline carriers is influenced by comfortable seating and free baggage check – Good online customer reviews and deals and packages are key deciding factors for hotel booking – TripAdvisor was the most-used travel meta-search website by executives in the last six months – Executives expect reduced budgets for group incentive travel programs – Most executives favor car rental companies which offer GPS navigation and car drop-off and pick-up services Spanning over 59 pages, Changing Trends in Business Travel Booking report covering the Methodology and sample size, Companies approaches to business travel booking, Key factors for airline selection,Decisive criteria for airline booking, Key parameters for car rental company choices, Factors influencing hotel-booking decisions, Extension of business trips for leisure purposes additional days leisure spend, Extension of business trips for leisure purposes staying preferences, Significance of travel meta-search options, Popular travel meta-search websites, Cutback expectations for group incentive travel programs, Reasons for cutbacks in premium travel plans, Appendix. This report covered 11 companies Wego, Momondo, Kayak, Skyscanner, Hipmunk, Cheapflights, TripAdvisor, Pinpoint Travel Group, Dealbase, Travelocity, Expedia. Know more about this report at : http://www.marketresearchreports.com/timetric/changing-trends-business-travel-booking Find all Travel and Leisure Reports at: http://www.marketresearchreports.com/travel-leisure About Market Research Reports, Inc. Market Research Reports, Inc. is the world’s leading source for market research reports and market data. We provide you with the latest market research reports on global markets, key industries, leading companies, new products and latest industry analysis & trends. Follow us on Google+ at: https://plus.google.com/+Marketresearchreports For more information on this press release visit: http://www.sbwire.com/press-releases/marketresearchreportscom-changing-trends-in-business-travel-booking-new-report-launched-522994.htm

For the original news entry including possible updates, please visit http://www.ssuchronicle.com/2014/06/24/marketresearchreports-com-changing-trends-in-business-travel-booking-new-report-launched/

EMCVoice: The Tech Trends Making Government Smarter – Forbes

EMC

Supreme Court is on track to at least partly dispel the impression that it’s pro-business. In cases brought by business interests over the last nine months, including an effort to curb shareholder class actions and challenges to environmental regulations, the court has either issued narrow rulings that fell short of what those interests sought or ruled against them outright. By contrast, the court last year issued a string of rulings in favor of business, including several that curbed consumer claims against companies. Lawyers and law professors following the business cases offer various explanations for the losses and narrower victories this year. One theory is that the court under Chief Justice John Roberts is reluctant to overturn longstanding precedents, even when they happen to be anti-business. Jonathan Adler, a law professor at Case Western Reserve University School of Law in Cleveland, said the court has shown “it is more a minimalist status-quo court than a ‘pro-business’ court.” By one measure the business community has fared reasonably well this year. Its leading representative before the high court, the U.S. Chamber of Commerce, has so far amassed a record of 10 wins to 4 losses during the nine-month term due to end next Monday. That’s a winning percentage just slightly lower than last year’s 14-3 record. In the previous year the Chamber went undefeated at 7-0. The Chamber participates mainly by filing friend-of-the-court briefs, but is also directly involved in some cases, such as regulatory challenges. Two cases yet to be decided involve the Chamber, including a challenge to President Barack Obama’s appointments to the National Labor Relations Board, which has the potential to be a broad ruling. Even a win in that case — due to be decided as early as Wednesday — would mean a year of mixed results. TECHNICAL ISSUES The Chamber’s wins have mostly been on technical issues. Even when the court has ruled in favor of business interests this term, the justices have ruled narrowly and rejected arguments that would have led to blockbuster decisions. On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a key precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasnt a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” said Kate Comerford Todd, a lawyer in the Chamber’s legal office, in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S.

For the original news entry including possible updates, please visit http://news.yahoo.com/u-high-court-bucks-pro-business-trend-term-050527657.html

MarketResearchReports.Com: Changing Trends in Business Travel Booking, New Report Launched – University Chronicle

To explain what is to come in content marketing, lets examine where we are currently. According to the Content Marketing Institute and MarketingProfs : 92% of marketers use content marketing 58% of B2B marketers and 60% of B2C marketers will increase content marketing budgets in the next 12 months The top 5 B2B marketing content used are social media, articles on websites, enewsletters, blogs, and in-person events The top 3 social media sites for B2B content marketing are LinkedIn, Twitter, and Facebook So in the future, what trends are emerging? Blurring of Offline and Online Mobile devices are popping up like crazy, and there are currently more smartphones and tablets in use than there are adults in the United States. By 2017, it is expected that 87% of all Internet device sales will be smartphones and tablets. Thus, to reach the modern consumer, marketers must adjust their tactics to be mobile-friendly with responsive websites, ads, landing pages, etc. But the boom in mobile does not mean other channels are dead or less relevant. In fact, the mobile revolution is bridging the gap between several different channels, making the customer experience more sophisticated and complex. Consumers are now hopping between various online and offline channels throughout a single sales cycle, which means marketers must have their messaging consistent on all mediums. Furthermore, measurement of marketing activities should be thorough and capture leads and interactions on all channels before integrating the information and analyzing conversion rates and ROI. For example, call tracking should be used to collect data on the number of content-generated phone calls coming into businesses from mobile devices, and that information should be combined with other data derived from website visits and in-person interactions. Create a Conversation Another trend that has already started, and will continue to grow in the future, is the evolution of content marketing from sales pitches to one-on-one dialogue with key audiences. Many marketers have theorized about the impending content shock consumers will experience as the volumes of content marketing distributed on all channels continues to rise. To overcome this roadblock, content marketers paying more attention to what pieces of marketing customers are responding best to and curating similar assets. The information in these content pieces are not only the direct result of data-driven insights gathered from previous campaigns, but they are designed to engage the consumer in a conversation rather than a one-way delivery of product or service information. In addition, Googles Hummingbird algorithm is rewarding online content that is written the way individuals speak to one another. This means marketers will be focused on the customer experience from start to finish searching for, reading, responding, sharing content when they brainstorm topics, develop content, categorize assets, and distribute on different channels. A long-form research report, for example, may provide valuable insight, but is difficult to consume or share on a mobile device. An infographic breaking down the reports results, however, can engage more consumers quickly and encourage them to pursue the full report or ask questions directly. Much of content marketing will also take on different tones to attract a wider audience of consumers. This means marketers will experiment with: Humorous pieces

For the original news entry including possible updates, please visit https://smallbusiness.yahoo.com/advisor/future-trends-content-marketing-154159068.html

11 Success Tips from Small Business Leaders

kilt

Statue of Greek philosopher. (photo source: iStock) IT is changing government, too Gartner expects that many IT trends already popular among businesses including hybrid IT, cloud services, big data and the Internet of Things will also revolutionize how the public sector does business. For example, collecting and analyzing mass quantities of data from parking sensors and air quality monitors may help municipalities find solutions to problems and evaluate progress toward community goals. Brian Gryth, program manager of the Colorado Secretary of States Business Intelligence Center and founder of the statewide open-government advocacy group OpenColorado , finds that adopting new technologies can be more complicated for government entities than for businesses but that they hold a lot of value. I think the biggest selling point is, were just sitting on top of mountains of data. We have a lot of information, and it is owned by the people, and its not useful unless were putting it out there. One thing Gartner emphasizes is the importance of realistic public-sector BYOD policies. The report states, Government IT organizations may have an illusion of control by either providing and managing those devices or issuing well-articulated policies to allow and manage employee-owned devices. However, the reality is that employeescan decide how much they want to use corporate information and applications versus personal information and applications. Gryth adds that BYOD can be even more contentious in government offices because employees work devices are subject to public records requests. Budgets may slow progress While some large government entities can dedicate substantial budget to IT projects and data management, smaller offices and cash-strapped agencies may struggle to partake in some of the popular trends mentioned in Gartners report, such as using gamification or mobile platforms to encourage citizen participation. Giving smartphone app users points for tagging the locations of potholes might help a city maintain its roads, but maintaining the app requires new hires and equipment, or at least new contracts with app developers. It varies, says Gryth. In Colorado, youre going to have counties or governments that dont have an IT infrastructure at all. They may have a desktop computer, but they dont have an open-data platform. Other IT trends could help public institutions with limited resources balance their budgets and provide more services at lower cost. For example, hybrid IT allows organizations to supplement understaffed IT departments by managing some IT services internally and outsourcing the rest to cloud services. Gryth adds that cloud computing and software-as-a-service allow institutions to scale IT budgets up and down rapidly as funding changes, without worrying about software licenses on old computers or server capacity going unused. Gryth acknowledges that government bodies could do more when it comes to experimental trends such as implementing citizen-managed data vaults that allow citizens to access data as they need it while giving them transparent control on privacy rights. We do need to experiment a little more, but we need to be much smarter [than the private sector] about how we experiment. He adds that public institutions are sometimes too afraid of failure at the expense of public funds, and could learn from the lean startup community about the reinterpretation of failure as learning.

For the original news entry including possible updates, please visit http://www.forbes.com/sites/emc/2014/06/25/the-tech-trends-making-government-smarter/

U.S. high court bucks pro-business trend this term – Yahoo News

Fashion houses fight among themselves to attach their names to this dapper scene. Most teams give the job to a homegrown brand. At the 2010 World Cup, England bypassed sophisticated Savile Row tailors this year for lightweight wool and mohair suits by middle-class staple Marks & Spencer. Fans and fashion hounds alike have been snapping up replica versions, which retail for 199 ($340). The choice raised some eyebrows on social networks. “England’s World Cup made-to-measure suit cost 199 from Marks & Spencer. Wonder how 100,000-per-week-earning players feel about that,” wrote Twitter user Always Boleh. “The price of the FA suit is in line with the rest of our tailoring offer,” said company spokeswoman Emma Richman. “Simple, slim-fitting and stylish,” GQ magazine said of England’s suits. “It might not be the most obvious ensemble for a South American summer break, but what did you expect — a linen safari suit and ‘mandals?’” Esquire begged to differ. “With suits, affordability comes with hidden costs, and in this case it’s style,” it said. The grey three-piece is more accessible than the swank navy ensemble put together for Italy by Dolce & Gabbana, the Azzurri’s official tailor since 2006. Germany went with national luxury brand Hugo Boss, while Spain went with classic suits offset by red ties by Pedro del Hierro, which is selling them online for 280 euros ($380). Sadly for the dethroned champions, they will not have the chance to wear them anymore at this World Cup. France for its part opted for select line Smalto, known for making bespoke suits for dignitaries and executives. Armani Jeans, Lanvin, Paul Smith, Hackett, Trussardi and Roberto Verino have all dressed different clubs.

For the original news entry including possible updates, please visit http://www.medindia.net/news/footballers-setting-new-trends-off-world-cup-pitch-137985-1.htm

You want to know whats happening in the small towns. Its different. Youre more worried about the Citizens State Bank, than Citibank. With those differences in mind, here are the top ten trends for rural small businesses and small town entrepreneurs in 2010. 1. Census 2010 Population counts are critical for government programs, grants, and more for a decade. Access More Quality Marketing News Smart small towns and counties will be actively finding ways to get everyone counted. Watch for town meetings to answer questions, and a whole bunch of canvassing. Your small town business will be indirectly affected by the results for ten long years. 2. Health care reform As we start the year, there are a couple of important rural items in the likely provisions of health care reform legislation. Particularly keep an eye on the student loan forgiveness and other incentives for rural doctors. The Center for Rural Affairs has a straightforward summary . 3. Shop local campaigns grow up and out: 2009 was the break out year for Shop Local campaigns. Well see even more in 2010. What started with support for retail and downtown businesses will grow up and out, to reach other small-town businesses. I expect to see more surveys of what local businesses need , and more attention paid to ways to help those businesses improve, as a part of the whole local economy. 4. Infrastructure: Construction is underway in many small towns on projects funded by the Recovery Act. Many more projects are still pending, so this will continue to build throughout 2010. Small town construction and trade businesses will be the first beneficiaries. Smart small businesses will find a way to support those construction firms, to benefit their own bottom line. 5. State budget crunches: In small towns, more people (i.e., your customers) work in government jobs. That can be bad news since 30 states hit budget deficits in 2009 and 48 states are facing deficits in Fiscal Year 2010 . Im also expecting this to mean cuts to government services in outlying areas and more push for school consolidation. Neither is good news for small towns. 6. Broadband gets some attention: With the Recovery Act making a big push on broadband in rural areas and the FCC eyeing some rather slow minimum standards for rural broadband, expect to see more attention focused on rural access to broadband in 2010. Will we see better access? Only in some select areas. Yes, its a trend this year, but the solution will be a series of long-term projects. 7.

For the original news entry including possible updates, please visit http://smallbiztrends.com/2010/01/2010-rural-small-business-trends.html

2010 Rural Small Business Trends

digital inventory2

The video below contains success tips from 11 business leaders. It wasshot at ICON14 in Phoenix, Arizona. ICON is the Infusionsoft customer conference that attracts 3,000 attendees, mostof them small businesses or serving small businesses like yours and mine. Iwas there on behalf of Small Business Trends capturing some man on the aisle interviewsfrom presenters and attendees. And out of all thesuccess tips, whats my favorite? Well, its from Clate Mask, CEO of Infusionsoft, who sat down and talked frankly about the brutally toughearly days of the company he co-founded overa decade ago. Infusionsoft, which got $54 million in venture capital from Goldman Sachs, bootstrapped its way for years before earning that large injection of growth capital. Mask says that in the early years, every single day was a struggle for survival. And whilecash flow and business experience matter, the real secret, he says, starts in your head with your success mindset, attitude and positive thinking. This is what gets you through the struggle. Belowis the video (accompanied by a briefrecap of key quotes): Tip 1: In Social Media, Be Where Your Customers Are Know where your customers are hanging out online. You dont have to be everywhere. Be where your customers are and communicate with them there. Laurie McCabe, Partner SMB Group, SMB-GR.com Tip 2: Never Stop Networking. Dont Give Up Never stop networking, never stop pushing. Its easy to give up when everybody around you is telling you you cant do it. You have to be around positive people. Then push on. (Starts at 1:08) Tom Force,Owner, ICE Keytags Tip 3: Twitter Provides Powerful Market Research Twitter is the best thing that ever happened to small business owners. You can listen to your competitors or customers, and they dont even know youre listening. (Starts at 2:01) Melinda Emerson,Author of Succeed as Your Own Boss Tip 4: Its all About Mindset and Positive Thinking Our first three years were brutally tough every day was about survival. Then I remembered a lesson from my father. Your mind is everything, yet its not what you know, but rather how you deal with it. Buyers and sellers are there. Make sure you are sharing information that is great for the consumer, not just real estate people. -(Starts at 9:09) Bill Harney, CEO, Keeping Current Matters Tip 8: To Get PR, Offer Yourself up as a Thought Leader If you are a local small business, look at local media for PR. Read those publications, forge relationships, find out what types of stories the journalists are covering, and offer yourself up as a thought leader on a topic. -(Starts at9:49) Laura Collins,PR atInfusionsoft Tip 9: Put Processes in Place in Your Business to Ask for Referrals Put processes in place in your business that ask for referrals. And make sure the customer experience is above expectations. (Starts at 11:21) Jonathan Graves, President, Graves Organization, Inc. Tip 10: Your Sales Pipeline Should Qualify Leads at Every Step You need to set up a process to convert the most leads possible. Put them in a sales pipeline and add checkpoints to determine those who are qualified, versus those who arent. (Starts at11:52) Justin Roberts,Infusionsoft Expert,Infusionsoft Tip 11: Entrepreneurship is Lonely. Reach out to Mentors and Peers Entrepreneurship is one of the loneliest professions in the world. The entrepreneurs that are really successful reach out in networking groups and peer associations or just to one person. They need that thought partner. (Starts at13:00) Jeff Mask,Vice President, Infusionsoft

For the original news entry including possible updates, please visit http://smallbiztrends.com/2014/06/success-tips-for-small-business.html

Future Trends In Content Marketing – Yahoo Small Business Advisor

INSIGHT-U.S. high court bucks pro-business trend this term
| Reuters

To explain what is to come in content marketing, lets examine where we are currently. According to the Content Marketing Institute and MarketingProfs : 92% of marketers use content marketing 58% of B2B marketers and 60% of B2C marketers will increase content marketing budgets in the next 12 months The top 5 B2B marketing content used are social media, articles on websites, enewsletters, blogs, and in-person events The top 3 social media sites for B2B content marketing are LinkedIn, Twitter, and Facebook So in the future, what trends are emerging? Blurring of Offline and Online Mobile devices are popping up like crazy, and there are currently more smartphones and tablets in use than there are adults in the United States. By 2017, it is expected that 87% of all Internet device sales 2014 Business News Here will be smartphones and tablets. Thus, to reach the modern consumer, marketers must adjust their tactics to be mobile-friendly with responsive websites, ads, landing pages, etc. But the boom in mobile does not mean other channels are dead or less relevant. In fact, the mobile revolution is bridging the gap between several different channels, making the customer experience more sophisticated and complex. Consumers are now hopping between various online and offline channels throughout a single sales cycle, which means marketers must have their messaging consistent on all mediums. Furthermore, measurement of marketing activities should be thorough and capture leads and interactions on all channels before integrating the information and analyzing conversion rates and ROI. For example, call tracking should be used to collect data on the number of content-generated phone calls coming into businesses from mobile devices, and that information should be combined with other data derived from website visits and in-person interactions. Create a Conversation Another trend that has already started, and will continue to grow in the future, is the evolution of content marketing from sales pitches to one-on-one dialogue with key audiences. Many marketers have theorized about the impending content shock consumers will experience as the volumes of content marketing distributed on all channels continues to rise. To overcome this roadblock, content marketers paying more attention to what pieces of marketing customers are responding best to and curating similar assets. The information in these content pieces are not only the direct result of data-driven insights gathered from previous campaigns, but they are designed to engage the consumer in a conversation rather than a one-way delivery of product or service information. In addition, Googles Hummingbird algorithm is rewarding online content that is written the way individuals speak to one another. This means marketers will be focused on the customer experience from start to finish searching for, reading, responding, sharing content when they brainstorm topics, develop content, categorize assets, and distribute on different channels. A long-form research report, for example, may provide valuable insight, but is difficult to consume or share on a mobile device. An infographic breaking down the reports results, however, can engage more consumers quickly and encourage them to pursue the full report or ask questions directly. Much of content marketing will also take on different tones to attract a wider audience of consumers. This means marketers will experiment with: Humorous pieces

For the original news entry including possible updates, please visit https://smallbusiness.yahoo.com/advisor/future-trends-content-marketing-154159068.html

U.S. high court bucks pro-business trend this term – Yahoo News

View photo Two men talk as the sun rises over the Supreme Court in Washington June 23, 2014. REUTERS/Kevin La By Lawrence Hurley WASHINGTON (Reuters) – With only days remaining in its term, the U.S. Supreme Court is on track to at least partly dispel the impression that it’s pro-business. In cases brought by business interests over the last nine months, including an effort to curb shareholder class actions and challenges to environmental regulations, the court has either issued narrow rulings that fell short of what those interests sought or ruled against them outright. By contrast, the court last year issued a string of rulings in favor of business, including several that curbed consumer claims against companies. Lawyers and law professors following the business cases offer various explanations for the losses and narrower victories this year. One theory is that the court under Chief Justice John Roberts is reluctant to overturn longstanding precedents, even when they happen to be anti-business. Jonathan Adler, a law professor at Case Western Reserve University School of Law in Cleveland, said the court has shown “it is more a minimalist status-quo court than a ‘pro-business’ court.” By one measure the business community has fared reasonably well this year. Its leading representative before the high court, the U.S. Chamber of Commerce, has so far amassed a record of 10 wins to 4 losses during the nine-month term due to end next Monday. That’s a winning percentage just slightly lower than last year’s 14-3 record. In the previous year the Chamber went undefeated at 7-0. The Chamber participates mainly by filing friend-of-the-court briefs, but is also directly involved in some cases, such as regulatory challenges. Two cases yet to be decided involve the Chamber, including a challenge to President Barack Obama’s appointments to the National Labor Relations Board, which has the potential to be a broad ruling. Even a win in that case — due to be decided as early as Wednesday — would mean a year of mixed results. TECHNICAL ISSUES The Chamber’s wins have mostly been on technical issues. Even when the court has ruled in favor of business interests this term, the justices have ruled narrowly and rejected arguments that would have led to blockbuster decisions. On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a key precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasnt a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” said Kate Comerford Todd, a lawyer in the Chamber’s legal office, in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a key precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obamas administration that was strongly opposed by utilities.

For the original news entry including possible updates, please visit http://news.yahoo.com/u-high-court-bucks-pro-business-trend-term-050527657.html

has announced the addition of Changing Trends in Business Travel Booking research report to their website http://www.marketresearchreports.com Lewes, DE ( SBWIRE ) 06/24/2014 Changing Trends in Business Travel Booking is a new report by Publisher that globally analyzes executives opinions on the relevance of travel meta-search options, and identifies key factors affecting the selection of airlines and car rental operators for business travel. The report also examines executive viewpoints about cutbacks in group incentive travel programs and premium travel plans. Furthermore, it analyzes companies approaches to business travel booking, and identifies executives responses when business travel is combined with leisure. – The report examines reasons, other than lower ticket prices, that are most likely to influence business travelers to opting for one airline over another – The report identifies key factors, other than lower rental costs, that are most likely to make business travelers choose one car rental company over another – The report assesses the importance of travel meta-search options for creating business travel plans, and identifies popular travel meta-search websites used by business travelers in the last six months – The report identifies key factors that are decisive for hotel bookings – The report examines how companies manage business travel bookings – The report identifies key reasons for cutbacks in premium travel plans – The report examines the staying patterns of executive when a business trip is extended to a leisure trip – The report assesses executives viewpoints about cutbacks in group incentive travel programs Scope The report features the opinions of travel and tourism industry respondents about the changing trends in business travel booking covering the following aspects: – Companies approaches to business travel booking – Key factors for airline selection – Decisive criteria for airline booking – Key parameters for car rental company choices – Factors influencing hotel-booking decisions – Extension of business trips for leisure purposes additional days leisure spend – Extension of business trips for leisure purposes staying preferences – Significance of travel meta-search options – Popular travel meta-search websites – Cutback expectations for group incentive travel programs – Reasons for cutbacks in premium travel plans Reasons to Buy – The report highlights companies approaches to business travel bookings, enabling travel operators to restructure their business travel plans. – The report enables readers to take strategic decisions by understanding the relevance of travel meta-search options, and identifying popular travel meta-search websites used by business travelers. – The report examines key factors influencing executives airline and hotel-booking decisions. This will help companies to improve customer service and implement development strategies. – The report provides cutback expectations about group incentive travel programs, which are likely to influence growth prospects. – The report highlights staying preferences during extensions of business trips to leisure trips, along with the number of extra days spent for leisure purposes. This will help to gauge consumer behavior. Key Highlights – Respondents choice of airline carriers is influenced by comfortable seating and free baggage check – Good online customer reviews and deals and packages are key deciding factors for hotel booking – TripAdvisor was the most-used travel meta-search website by executives in the last six months – Executives expect reduced budgets for group incentive travel programs – Most executives favor car rental companies which offer GPS navigation and car drop-off and pick-up services Spanning over 59 pages, Changing Trends in Business Travel Booking report covering the Methodology and sample size, Companies approaches to business travel booking, Key factors for airline selection,Decisive criteria for airline booking, Key parameters for car rental company choices, Factors influencing hotel-booking decisions, Extension of business trips for leisure purposes additional days leisure spend, Extension of business trips for leisure purposes staying preferences, Significance of travel meta-search options, Popular travel meta-search websites, Cutback expectations for group incentive travel programs, Reasons for cutbacks in premium travel plans, Appendix. This report covered 11 companies Wego, Momondo, Kayak, Skyscanner, Hipmunk, Cheapflights, TripAdvisor, Pinpoint Travel Group, Dealbase, Travelocity, Expedia. Know more about this report at : http://www.marketresearchreports.com/timetric/changing-trends-business-travel-booking Find all Travel and Leisure Reports at: http://www.marketresearchreports.com/travel-leisure About Market Research Reports, Inc. Market Research Reports, Inc. is the world’s leading source for market research reports and market data. We provide you with the latest market research reports on global markets, key industries, leading companies, new products and latest industry analysis & trends. Follow us on Google+ at: https://plus.google.com/+Marketresearchreports For more information on this press release visit: http://www.sbwire.com/press-releases/marketresearchreportscom-changing-trends-in-business-travel-booking-new-report-launched-522994.htm

For the original news entry including possible updates, please visit http://www.ssuchronicle.com/2014/06/24/marketresearchreports-com-changing-trends-in-business-travel-booking-new-report-launched/

11 Success Tips from Small Business Leaders

daydreaming employee

Cristiano Ronaldo, the Portuguese captain and reigning world player of the year, sparked a flurry of tweets when he emerged from the dressing room for Sunday’s match against the United States with what looked like a lightning bolt shaved into the side of his head. The 29-year-old — whose endorsements account for some $28 million of his estimated $80 million yearly earnings — had already caused a sensation just before the tournament by posing nude with supermodel girlfriend Irina Shayk for Vogue’s Spanish edition. Brazil’s star striker Neymar, 22, meanwhile appeared in the magazine’s Brazilian edition with supermodel Gisele Bundchen. And French striker Olivier Giroud, 27, turned heads by posing bare-chested for gay magazine Tetu. Like former England captain turned underwear model David Beckham, or Bayern Munich manager and fashion plate Pep Guardiola, these players’ style can draw the same worldwide attention as their moves on the pitch. And while the likes of CR7 and Becks are already superstars, a new generation of footballers is dreaming of converting World Cup success into new contracts and sponsorship deals. – ‘More image-conscious’ – Some of the most emblematic images of the World Cup are of the teams coming off their planes in suits and ties. Fashion houses fight among themselves to attach their names to this dapper scene. Most teams give the job to a homegrown brand. At More Quality Business News the 2010 World Cup, England bypassed sophisticated Savile Row tailors this year for lightweight wool and mohair suits by middle-class staple Marks & Spencer. Fans and fashion hounds alike have been snapping up replica versions, which retail for 199 ($340). The choice raised some eyebrows on social networks. “England’s World Cup made-to-measure suit cost 199 from Marks & Spencer. Wonder how 100,000-per-week-earning players feel about that,” wrote Twitter user Always Boleh. “The price of the FA suit is in line with the rest of our tailoring offer,” said company spokeswoman Emma Richman. “Simple, slim-fitting and stylish,” GQ magazine said of England’s suits. “It might not be the most obvious ensemble for a South American summer break, but what did you expect — a linen safari suit and ‘mandals?’” Esquire begged to differ. “With suits, affordability comes with hidden costs, and in this case it’s style,” it said. The grey three-piece is more accessible than the swank navy ensemble put together for Italy by Dolce & Gabbana, the Azzurri’s official tailor since 2006. Germany went with national luxury brand Hugo Boss, while Spain went with classic suits offset by red ties by Pedro del Hierro, which is selling them online for 280 euros ($380). Sadly for the dethroned champions, they will not have the chance to wear them anymore at this World Cup. France for its part opted for select line Smalto, known for making bespoke suits for dignitaries and executives. Armani Jeans, Lanvin, Paul Smith, Hackett, Trussardi and Roberto Verino have all dressed different clubs. And the tie-ups can extend beyond clothes. Many fashion houses plan to launch hair gels, underwear, watches and other products to complete the masculine wardrobe. “Male players are more and more image-conscious,” said Brazilian superstar Marta, considered one of the best women footballers of all time. The comment came after a recent caricature of her and Neymar. It depicts her training hard as he looks in the mirror, combing his hair and putting on earrings.

For the original news entry including possible updates, please visit http://www.medindia.net/news/footballers-setting-new-trends-off-world-cup-pitch-137985-1.htm

Technical and Business Trends in the Digital Rights Management (DRM) Market – PR Newswire – The Sacramento Bee

On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasn’t a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” Kate Comerford Todd, a lawyer in the Chamber’s legal office, said in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The justices again failed to give the Chamber what it wanted on Wednesday when the high court ruled in a class-action case brought against Fifth Third Bancorp. The court threw out an appeals court ruling in favor of the plaintiffs, giving a technical win to the bank and Chamber. But the court rejected the Chamber’s argument, which would have had broader pro-defendant implications if adopted. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obama’s administration that was strongly opposed by utilities. The court, on a 6-2 vote, ruled that the EPA had not exceeded its authority in requiring some states to limit pollution that contributes to unhealthy air in neighboring states. The court also found against the Chamber in a 6-3 vote in March that whistleblower protections apply not only to publicly traded companies but also to subcontractors that do business with them. The ruling extends the protections to investment advisers, law firms, accounting firms and other such businesses. Business also didn’t fare particularly well in seven other cases involving corporate interests in which the Chamber did not participate and that did not involve a company versus company dispute.

For the original news entry including possible updates, please visit http://www.reuters.com/article/2014/06/25/usa-court-business-idUSL2N0P61K320140625

MarketResearchReports.Com: Changing Trends in Business Travel Booking, New Report Launched – University Chronicle

Change tends to arrive slowly in government , especially in organizations without much dedicated IT staff. Unfortunately, that can mean missing out on the cost savings and civic engagement new technologies offer. At the April Gartner Gartner Symposium and ITxpo in Dubai, the research and advisory firm identified 10 tech trends that will make government smarter . Adopting the trends may make government more responsive to the public, more communicative and more efficient through the use of technologies such as cloud infrastructure and business process management. Statue of Greek philosopher. (photo source: iStock) IT is changing government, too Gartner expects that many IT trends already popular among businesses including hybrid IT, cloud services, big data and the Internet of Things will also revolutionize how the public sector does business. For example, collecting and analyzing mass quantities of data from parking sensors and air quality monitors may help municipalities find solutions to problems and evaluate progress toward community goals. Brian Gryth, program manager of the Colorado Secretary of States Business Intelligence Center and founder of the statewide open-government advocacy group OpenColorado , finds that adopting new technologies can be more complicated for government entities than for businesses but that they hold a lot of value. I think the biggest selling point is, were just sitting on top of mountains of data. We have a lot of information, and it is owned by the people, and its not useful unless were putting it out there. One thing Gartner emphasizes is the importance of realistic public-sector BYOD policies. The report states, Government IT organizations may have an illusion of control by either providing and managing those devices or issuing well-articulated policies to allow and manage employee-owned devices. However, the reality is that employeescan decide how much they want to use corporate information and applications versus personal information and applications. Gryth adds that BYOD can be even more contentious in government offices because employees work devices are subject to public records requests. Budgets may slow progress While some large government entities can dedicate substantial budget to IT projects and data management, smaller offices and cash-strapped agencies may struggle to partake in some of the popular trends mentioned in Gartners report, such as using gamification or mobile platforms to encourage citizen participation. Giving smartphone app users points for tagging the locations of potholes might help a city maintain its roads, but maintaining the app requires new hires and equipment, or at least new contracts with app developers. It varies, says Gryth. In Colorado, youre going to have counties or governments that dont have an IT infrastructure at all. They may have a desktop computer, but they dont have an open-data platform. Other IT trends could help public institutions with limited resources balance their budgets and provide more services at lower cost. For example, hybrid IT allows organizations to supplement understaffed IT departments by managing some IT services internally and outsourcing the rest to cloud services. Gryth adds that cloud computing and software-as-a-service allow institutions to scale IT budgets up and down rapidly as funding changes, without worrying about software licenses on old computers or server capacity going unused. Gryth acknowledges that government bodies could do more when it comes to experimental trends such as implementing citizen-managed data vaults that allow citizens to access data as they need it while giving them transparent control on privacy rights. We do need to experiment a little more, but we need to be much smarter [than the private sector] about how we experiment. He adds that public institutions are sometimes too afraid of failure at the expense of public funds, and could learn from the lean startup community about the reinterpretation of failure as learning. Gryth recommends that government offices that want to experiment with new IT trends seek partnerships with local universities and open-data groups. I think the biggest barrier we face is not a technology issue; its changing the culture of government to be more open and showing them the next emerging platform, says Gryth. Erin Richey is a freelance data and investigative journalist reporting on digital security and construction from St. Louis.

For the original news entry including possible updates, please visit http://www.forbes.com/sites/emc/2014/06/25/the-tech-trends-making-government-smarter/

Footballers Setting New Trends Off World Cup Pitch | Medindia

The video below contains success tips from 11 business leaders. It wasshot at ICON14 in Phoenix, Arizona. ICON is the Infusionsoft customer conference that attracts 3,000 attendees, mostof them small businesses or serving small businesses like yours and mine. Iwas there on behalf of Small Business Trends capturing some man on the aisle interviewsfrom presenters and attendees. And out of all thesuccess tips, whats my favorite? Well, its from Clate Mask, CEO of Infusionsoft, who sat down and talked frankly about the brutally toughearly days of the company he co-founded overa decade ago. Infusionsoft, which got $54 million in venture capital from Goldman Sachs, bootstrapped its way for years before earning that large injection of growth capital. Mask says that in the early years, every single day was a struggle for survival. And whilecash flow and business experience matter, the real secret, he says, starts in your head with your success mindset, attitude and positive thinking. This is what gets you through the struggle. Belowis the video (accompanied by a briefrecap of key quotes): Tip 1: In Social Media, Be Where Your Customers Are Know where your customers are hanging out online. You dont have to be everywhere. Be where your customers are and communicate with them there. Laurie McCabe, Partner SMB Group, SMB-GR.com Tip 2: Never Stop Networking. Dont Give Up Never stop networking, never stop pushing. Its easy to give up when everybody around you is telling you you cant do it. You have to be around positive people. Then push on. (Starts at 1:08) Tom Force,Owner, ICE Keytags Tip 3: Twitter Provides Powerful Market Research Twitter is the best thing that ever happened to small business owners. You can listen to your competitors or customers, and they dont even know youre listening. (Starts at 2:01) Melinda Emerson,Author of Succeed as Your Own Boss Tip 4: Its all About Mindset and Positive Thinking Our first three years were brutally tough every day was about survival. Then I remembered a lesson from my father. Your mind is everything, yet its not what you know, but rather how you deal with it. Buyers and sellers are there. Make sure you are sharing information that is great for the consumer, not just real estate people. -(Starts at 9:09) Bill Harney, CEO, Keeping Current Matters Tip 8: To Get PR, Offer Yourself up as a Thought Leader If you are a local small business, look at local media for PR. Read those publications, forge relationships, find out what types of stories the journalists are covering, and offer yourself up as a thought leader on a topic. -(Starts at9:49) Laura Collins,PR atInfusionsoft Tip 9: Put Processes in Place in Your Business to Ask for Referrals Put processes in place in your business that ask for referrals. And make sure the customer experience is above expectations. (Starts at 11:21) Jonathan Graves, President, Graves Organization, Inc. Tip 10: Your Sales Pipeline Should Qualify Leads at Every Step You need to set up a process to convert the most leads possible. Put them in a sales pipeline and add checkpoints to determine those who are qualified, versus those who arent. (Starts at11:52) Justin Roberts,Infusionsoft Expert,Infusionsoft Tip 11: Entrepreneurship is Lonely. Reach out to Mentors and Peers Entrepreneurship is one of the loneliest professions in the world.

For the original news entry including possible updates, please visit http://smallbiztrends.com/2014/06/success-tips-for-small-business.html

EMCVoice: The Tech Trends Making Government Smarter – Forbes

EMC

These releases reflect the views of the issuing entity and are not reviewed or edited by the Sacramento Bee staff. More information on PR Newswire can be found on their web site . You can contact the service with questions or concerns here . Technical and Business Trends in the Digital Rights Management (DRM) Market By Research and Markets DUBLIN, June 18, 2014 — /PRNewswire/ — Research and Markets ( http://www.researchandmarkets.com/research/35d5k2/technical_and ) has announced the addition of the “Technical and Business Trends in the Digital Rights Management (DRM) Market” report to their offering. http://photos.prnewswire.com/prnh/20130307/600769 The Internet changed how video is consumed, and then devices changed it all over again. Yet, some aspects remain constant. Content must be guarded from uncontrolled sharing, and it must be monetized. This insight examines key technical and business trends disrupting the Internet video ecosystem today and their impact on the competitive strength of stalwart incumbent vendors, as well as new entrants into this challenging but lucrative market. Estimates and forecasts of growth in various classes of consumer devices are provided. The base year is 2012 and forecasts run through 2017. Key Topics Covered: 1. Executive Summary 2. Introduction 3. Market and Technical Trends in the DRM Market 4. Top Vendor SWOT Analysis 5. The Last Word 6. Company Story For more information visit http://www.researchandmarkets.com/research/35d5k2/technical_and About Research and Markets Research and Markets is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. Media Contact: Laura Wood, +353-1-481-1716, press@researchandmarkets.net SOURCE Research and Markets

For the original news entry including possible updates, please visit http://www.sacbee.com/2014/06/18/6493431/technical-and-business-trends.html

U.s. High Court Bucks Pro-business Trend This Term – Yahoo News

MarketResearchReports.Com: Changing Trends in Business Travel Booking, New Report Launched – University Chronicle

View photo Two men talk as the sun rises over the Supreme Court in Washington June 23, 2014. REUTERS/Kevin La By Lawrence Hurley WASHINGTON (Reuters) – With only days remaining in its term, the U.S. Supreme Court is on track to at least partly dispel the impression that it’s pro-business. In cases brought by business interests over the last nine months, including an effort to curb shareholder class actions and challenges to environmental regulations, the court has either issued narrow rulings that fell short of what those interests sought or ruled against them outright. By contrast, the court last year issued a string of rulings in favor of business, including several that curbed consumer claims against companies. Lawyers and law professors following the business cases offer various explanations for the losses and narrower victories this year. One theory is that http://www.html2rss.com/site/254511-GetMedia2Gocom—Brand-Marketing-Strategies-06172014.xml the court under Chief Justice John Roberts is reluctant to overturn longstanding precedents, even when they happen to be anti-business. Jonathan Adler, a law professor at Case Western Reserve University School of Law in Cleveland, said the court has shown “it is more a minimalist status-quo court than a ‘pro-business’ court.” By one measure the business community has fared reasonably well this year. Its leading representative before the high court, the U.S. Chamber of Commerce, has so far amassed a record of 10 wins to 4 losses during the nine-month term due to end next Monday. That’s a winning percentage just slightly lower than last year’s 14-3 record. In the previous year the Chamber went undefeated at 7-0. The Chamber participates mainly by filing friend-of-the-court briefs, but is also directly involved in some cases, such as regulatory challenges. Two cases yet to be decided involve the Chamber, including a challenge to President Barack Obama’s appointments to the National Labor Relations Board, which has the potential to be a broad ruling. Even a win in that case — due to be decided as early as Wednesday — would mean a year of mixed results. TECHNICAL ISSUES The Chamber’s wins have mostly been on technical issues. Even when the court has ruled in favor of business interests this term, the justices have ruled narrowly and rejected arguments that would have led to blockbuster decisions. On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a key precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasnt a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” said Kate Comerford Todd, a lawyer in the Chamber’s legal office, in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a key precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obamas administration that was strongly opposed by utilities. The court, on a 6-2 vote, ruled that the EPA had not exceeded its authority in requiring some states to limit pollution that contributes to unhealthy air in neighboring states. The court also found against the Chamber in a 6-3 vote in March that whistleblower protections apply not only to publicly traded companies but also to subcontractors that do business with them. The ruling extends the protections to investment advisers, law firms, accounting firms and other such businesses.

For the original news entry including possible updates, please visit http://news.yahoo.com/u-high-court-bucks-pro-business-trend-term-050527657.html

The Kickboxing Fitness Franchise Trend

The Kickboxing Fitness Franchise Trend image cardio kickboxing 600x384

To explain what is to come in content marketing, lets examine where we are currently. According to the Content Marketing Institute and MarketingProfs : 92% of marketers use content marketing 58% of B2B marketers and 60% of B2C marketers will increase content marketing budgets in the next 12 months The top 5 B2B marketing content used are social media, articles on websites, enewsletters, blogs, and in-person events The top 3 social media sites for B2B content marketing are LinkedIn, Twitter, and Facebook So in the future, what trends are emerging? Blurring of Offline and Online Mobile devices are popping up like crazy, and there are currently more smartphones and tablets in use than there are adults in the United States. By 2017, it is expected that 87% of all Internet device sales will be smartphones and tablets. Thus, to reach the modern consumer, marketers must adjust their tactics to be mobile-friendly with responsive websites, ads, landing pages, etc. But the boom in mobile does not mean other channels are dead or less relevant. In fact, the mobile revolution is bridging the gap between several different channels, making the customer experience more sophisticated and complex. Consumers are now hopping between various online and offline channels throughout a single sales cycle, which means marketers must have their messaging consistent on all mediums. Furthermore, measurement of marketing activities should be thorough and capture leads and interactions on all channels before integrating the information and analyzing conversion rates and ROI. For example, call tracking should be used to collect data on the number of content-generated phone calls coming into businesses from mobile devices, and that information should be combined with other data derived from website visits and in-person interactions. Create a Conversation Another trend that has already started, and will continue to grow in the future, is the evolution of content marketing from sales pitches to one-on-one dialogue with key audiences. Many marketers have theorized about the impending content shock consumers will experience as the volumes of content marketing distributed on all channels continues to rise. To overcome this roadblock, content marketers paying more attention to what pieces of marketing customers are responding best to and curating similar assets. The information in these content pieces are not only the direct result of data-driven insights gathered from previous campaigns, but they are designed to engage the consumer in a conversation rather than a one-way delivery of product or service information. In addition, Googles Hummingbird algorithm is rewarding online content that is written the way individuals speak to one another. This means marketers will be focused on the customer experience from start to finish searching for, reading, responding, sharing content when they brainstorm topics, develop content, categorize assets, and distribute on different channels. A long-form research report, for example, may provide valuable insight, but is difficult to consume or share on a mobile device. An infographic breaking down the reports results, however, can engage more consumers quickly and encourage them to pursue the full report or ask questions directly. Much of content marketing will also take on different tones to attract a wider audience of consumers. This means marketers will experiment with: Humorous pieces

For the original news entry including possible updates, please visit https://smallbusiness.yahoo.com/advisor/future-trends-content-marketing-154159068.html

Future Trends In Content Marketing – Yahoo Small Business Advisor

In the previous year the Chamber went undefeated at 7-0. The Chamber participates mainly by filing friend-of-the-court briefs, but is also directly involved in some cases, such as regulatory challenges. It does not generally participate in business-against-business disputes, such as a case on Wednesday in which the court ruled for TV broadcasters in finding that online startup Aereo Inc had violated copyright law. One remaining case yet to be decided involves the Chamber – a challenge to President Barack Obama’s appointments to the National Labor Relations Board, which has the potential to be a broad ruling. Even a win in that case, due to be decided as early as Thursday, would mean a year of mixed results. TECHNICAL ISSUES The Chamber’s wins have mostly been on technical issues. Even when the court has ruled in favor of business interests this term, the justices have ruled narrowly and rejected arguments that would have led to blockbuster decisions. On Monday, the court did exactly that in cases on securities class actions and environmental regulations. The court stopped short of overturning a precedent that favors plaintiffs in securities class actions and mostly upheld the authority of the Environmental Protection Agency to regulate greenhouse gases under a long-running air pollution program. The environmental ruling was so mild that the EPA announced it was pleased with the ruling even though it had technically lost. Monday’s ruling in the environmental case handed a partial win to industry by exempting smaller pollution sources from the regulation. “It wasn’t a perfect win but we think it was a very positive step in the right direction and a shot across the bows of the EPA,” Kate Comerford Todd, a lawyer in the Chamber’s legal office, said in an interview. Saying that “overall it’s a good term for the business community,” Todd cited a January win for Daimler AG in which the court put limits on the ability of plaintiffs to file human rights claims against multinational companies in U.S. courts. In the securities class action case, which was brought to the court by Halliburton Co, the justices were unanimous in reaching a middle ground that could benefit corporate defendants, but the court didn’t go as far as the business community hoped. Roberts himself wrote the majority opinion in which the court declined to overturn a precedent that favors shareholders, saying Halliburton had failed to show the “special justification” that is required before the court throws out its prior holdings. “We are disappointed,” said Lily Fu Claffee, the Chamber’s chief legal officer. The justices again failed to give the Chamber what it wanted on Wednesday when the high court ruled in a class-action case brought against Fifth Third Bancorp. The court threw out an appeals court ruling in favor of the plaintiffs, giving a technical win to the bank and Chamber. But the court rejected the Chamber’s argument, which would have Quality Business News had broader pro-defendant implications if adopted. The bulk of the Chamber’s outright wins were on technical legal issues, such as a decision in December in favor of Sprint Corp over a dispute with the utilities regulator in Iowa. SIGNIFICANT LOSSES By contrast, the Chamber lost some higher-stakes cases. Most notably, the court in April upheld a separate environmental regulation proposed by President Barack Obama’s administration that was strongly opposed by utilities. The court, on a 6-2 vote, ruled that the EPA had not exceeded its authority in requiring some states to limit pollution that contributes to unhealthy air in neighboring states. The court also found against the Chamber in a 6-3 vote in March that whistleblower protections apply not only to publicly traded companies but also to subcontractors that do business with them.

For the original news entry including possible updates, please visit http://www.reuters.com/article/2014/06/25/usa-court-business-idUSL2N0P61K320140625

Technical and Business Trends in the Digital Rights Management (DRM) Market – PR Newswire – The Sacramento Bee

By submitting you agree to receive email from TechTarget and its partners. If you reside outside of the United States, you consent to having your personal data transferred to and processed in the United States. Privacy Policy the company said is designed to combine the best elements of its previous regional and North American partner programs into one standardized, consistent program. Partha Panda , the vice president of the U.S. channel at Trend Micro, cited several drivers behind Trend Micro’s decision to globalize its regional partner programs. Drivers included the maturity of its regional programs; Trend Micro’s successful alliances with companies such as VMware , AWS, HP and Dell; and, very importantly, the “massively changing business landscape.” He also said it was the right time to “not only breathe some energy” into the exisiting Trend Micro partner base, “but also to refresh the partner program and get some new partners into the mix.” “[The number-one driver] is, we’ve been in business for 26 years and have had a channel program in all of our regions globally for a big part of those 26 years — a really mature channel program, every region operating independently and doing very, very well,” Panda said. “We had a partner program and the partner program was in all the regions. What happened was all the regions customized it to meet their own needs, so we ended up having a partner program which is very regional-focused — like an EMEA partner program and an APAC partner program and Latin America partner program and a U.S./Canada partner program,” Panda explained. “So now we are tying all of this together, taking the best practices from everywhere, and putting them all in the same program structure.” And I’m sure there will be some partners who may not be able to make that journey, but hopefully, the vast majority will. Partha PandaVP of U.S. Channel Sales, Trend Micro Panda said the time was right for Trend Micro to identify partners that the vendor could enable in newer spaces [such as cloud and mobile] and take them on Trend Micro’s “journey to the next level.” “And I’m sure there will be some partners who may not be able to make that journey,” said Panda, “but hopefully, the vast majority will.” According to Panda, it’s possible Trend Micro will also have to “go out and recruit a completely new set of partners” — for example, born-in-the-cloud partners “who influence a lot of these cloud sales.” The global partner program features a new referral partner program to target born-in-the-cloud technology service providers. Not all features of the global partner program will be new to Trend Micro partners. “Depending on the region, there were certain elements and attributes of this global partner program which are new and different — things like upfront discounts, deal registration discounts, the benefits, the enablement, the specializations and SPIFs [sales performance incentive funds] and so on,” Panda said. “It all depends on which region you were.” Andrew Welsh , direct of partner alliances at information security partner Accuvant , said the Trend Micro partner program changes are all positive. A Trend Micro Premium partner, Accuvant has 565 employees across the U.S., Canada, Europe and Asian Pacific and has partnered with Trend Micro for 10 years. Welsh said the global partner program “will allow Accuvant to offer new solutions that address information security issues that few others in the market [offer].” IT solution provider eGroup ‘s marketing and communications manager Rich Young also commented on the globalized Trend Micro partner program, saying that while he had yet to learn all the details, he sees the program changes as a positive. Simplifying and creating consistency in a partner program is a good thing. Trend Micro said it has streamlined its education program, which now provides two levels of training and certificationand added a new education portal. “We had quite a few courses that were available for our partners — both courses and certifications and so on — and it got complicated over the years,” Panda said. “All of our training and certifications are now aligned to our core offerings, which we call ‘The Three C’s’ Complete End User Protection, Cloud Security, and Custom Defense. All of our products fall into these three buckets and now the training and certifications are a completely aligned to those Three C’s, as well.” The program also offers partners a set of sales and marketing tools through a refreshed Trend Micro Partner Portal. The company said a new partner portal will be released that will provide improved deal registration , content syndication, social media network access, faster access to support and more. Additonally, Trend Micro said the global partner program will feature an enhanced compensation structure, which will include more benefits for Bronze partners. “In some regions Bronze partners could not qualify for deal registration. Now globally, if the Bronze partners have specialization, they can go and do deal registration. In the past, every region had their own upfront discount and deal registration discount. Now it’s all standardized, so all of our partners will be able to take advantage,” Panda said. Moreover, “In some regions, these standardized discounts are higher than what they made before,” Panda said. “In some cases, the amount of discount offered on deal registration was limited to only net new opportunities.” Other benefits of the globalized program include clearly defined partner segmentation; tiered, standardized reseller levels — Bronze, Silver, Gold and Platinum; and dedicated channel account teams. Trend Micro said it will complete the rollout of the new program in the first quarter of 2015. The invitation-only Trend Micro Global Partner Summit will be held October 21-23, 2014 in Las Vegas.

For the original news entry including possible updates, please visit http://searchitchannel.techtarget.com/news/2240223546/Trend-Micro-partner-program-to-globalize

One can find several specialized fitness centers dedicated to serving clients who want an exclusive, fun and proven workout that guarantees results. Lately, business owners have increased their revenues by expanding their fitness clubs, both in number and in size. However, the million dollar question is why do they invest in the kickboxing fitness industry? Lets dig deep into the matter and find out the trends within the trend and motivation behind a kickboxing franchise business Detailed market research is an absolute necessity to achieve a competitive edge over the market. On the surface, the approach for smaller and specialized facilities are obvious. These usually cost less to open, require fewer employees, and is much easier to run than its large-scale counterparts. A kickboxing fitness center also does not need as much equipment as other gyms. Consumers are becoming more aware and ambitious with their fitness levels and are looking for real fitness programs and not just access to fitness equipment. The sense of empowerment Free Webcast: Native Advertising – What Is It & Why Content Marketers Should Care There is something empowering about kickboxing something primitive and combative. It is this sense of empowerment that appeals to most people, particularly to women who make up nearly 85% of the customer base. In fact, this form of fitness program has become so popular that most franchised kickboxing classes have already outgrown many other martial arts facilities. Many professional boxers have also developed a workout that allows members who are interested in boxing to get fit and not just to hit. Moreover, a kickboxing fitness franchise will even appeal to the over-40 crowd, especially when additional services are offered, which may include blood sugar monitoring, bone density monitoring, and blood pressure monitoring are offered. Revenue and membership numbers Business models that offer members a 24-hour key card access and varied fitness routines have been the most popular during the last five years. However, some experts see the big-box concept making a huge comeback as the economy improves and people are looking for bigger and better fitness centers. Revenues are expected to grow at a rate of 2.9% and reach nearly $30 billion by 2018. In fact, health club memberships have increased from 47.7 million in 2008 to approximately 52.6 million in 2013. These numbers are expected to continue to rise, as consumers pursue healthy lifestyles and their discretionary income grows. According to an IHRSA report, health clubs, including kickboxing fitness centers, attract nearly 59 million consumers a year. It has been estimated that one out of every five Americans aged 6 years and older is a member of a fitness center. Technology as the emerging trend Technology continues to contribute to the fitness industrys success. New communication tools, machines and automated security have helped to reduce the overheads for operating most gyms. Keeping up with new technology has also been the key to providing franchisee training and ease the running of your fitness center. However, technology is the key only when combined with a perfect balance of personal attention. Consumers usually feel more comfortable if they are assisted with their exercise routines and the technology associated with it. Also, to avoid any legal issues that might crop up during the initial stage of your establishment, hiring the service of an attorney can be highly beneficial to help with any legal situations. Time and special promotion are the biggest factors Research says, the first few months of the year are crucial in the fitness industry. About 30% of members join fitness clubs during the first quarter, with January yielding the highest proportion of membership sales. On top of that, the special New Years promotion encourages more memberships by offering discounts and lower priced monthly memberships. Excellent marketing is especially required in this field, and a franchise can have a distinct advantage by maintaining a wider reach of marketing and recognition. Overall, the fitness industry is highly fragmented with the 50 largest companies controlling only about 30 percent of the market. The latest kickboxing techniques Most importantly, your trainers should be skilled and proficient enough to efficiently teach kickboxing techniques in a circuit training style. Most people want to perfect their hand-eye coordination, footwork and other movements. However, kickboxing not only incorporates these movements, but it also involves strength and cardiovascular fitness training as an essential part of its program.

For the original news entry including possible updates, please visit http://www.business2community.com/health-wellness/kickboxing-fitness-franchise-trend-0928598

Trend Micro partner program to globalize

These releases reflect the views of the issuing entity and are not reviewed or edited by the Sacramento Bee staff. More information on PR Newswire can be found on their web site . You can contact the service with questions or concerns here . Technical and Business Trends in the Digital Rights Management (DRM) Market By Research and Markets DUBLIN, June 18, 2014 — /PRNewswire/ — Research and Markets ( http://www.researchandmarkets.com/research/35d5k2/technical_and ) has announced the addition of the “Technical and Business Trends in the Digital Rights Management (DRM) Market” report to their offering. http://photos.prnewswire.com/prnh/20130307/600769 The Internet changed how video is consumed, and then devices changed it all over again. Yet, some aspects remain constant. Content must be guarded from uncontrolled sharing, and it must be monetized. This insight examines key technical and business trends disrupting the Internet video ecosystem today and their impact on the competitive strength of stalwart incumbent vendors, as well as new entrants into this challenging but lucrative market. Estimates and forecasts of growth in various classes of consumer devices are provided. The base year is 2012 and forecasts run through 2017. Key Topics Covered: 1. Executive Summary 2. Introduction 3. Market and Technical Trends in the DRM Market 4. Top Vendor SWOT Analysis 5. The Last Word 6. Company Story For more information visit http://www.researchandmarkets.com/research/35d5k2/technical_and About Research and Markets Research and Markets is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. Media Contact: Laura Wood, +353-1-481-1716, press@researchandmarkets.net SOURCE Research and Markets

For the original news entry including possible updates, please visit http://www.sacbee.com/2014/06/18/6493431/technical-and-business-trends.html

INSIGHT-U.S. high court bucks pro-business trend this term
| Reuters

has announced the addition of Changing Trends in Business Travel Booking research report to their website http://www.marketresearchreports.com Lewes, DE ( SBWIRE ) 06/24/2014 Changing Trends in Business Travel Booking is a new report by Publisher that globally analyzes executives opinions on the relevance of travel meta-search options, and identifies key factors affecting the selection of airlines and car rental operators for business travel. The report also examines executive viewpoints about cutbacks in group incentive travel programs and premium travel plans. Furthermore, it analyzes companies approaches to business travel booking, and identifies executives responses when business travel is combined with leisure. – The report examines reasons, other than lower ticket prices, that are most likely to influence business travelers to opting for one airline over another – The report identifies key factors, other than lower rental costs, that are most likely to make business travelers choose one car rental company over another – The report assesses the importance of travel meta-search options for creating business travel plans, and identifies popular travel meta-search websites used by business travelers in the last six months – The report identifies key factors that are decisive for hotel bookings – The report examines how companies manage business travel bookings – The report identifies key reasons for cutbacks in premium travel plans – The report examines the staying patterns of executive when a business trip is extended to a leisure trip – The report assesses executives viewpoints about cutbacks in group incentive travel programs Scope The report features the opinions of travel and tourism industry respondents about the changing trends in business travel booking covering the following aspects: – Companies approaches to business travel booking – Key factors for airline selection – Decisive criteria for airline booking – Key parameters for car rental company choices – Factors influencing hotel-booking decisions – Extension of business trips for leisure purposes additional days leisure spend – Extension of business trips for leisure purposes staying preferences – Significance of travel meta-search options – Popular travel meta-search websites – Cutback expectations for group incentive travel programs – Reasons for cutbacks in premium travel plans Reasons to Buy – The report highlights companies approaches to business travel bookings, enabling travel operators to restructure their business travel plans. – The report enables readers to take strategic decisions by understanding the relevance of travel meta-search options, and identifying popular travel meta-search websites used by business travelers. – The report examines key factors influencing executives airline and hotel-booking decisions. This will help companies to improve customer service and implement development strategies. – The report provides cutback expectations about group incentive travel programs, which are likely to influence growth prospects. – The report highlights staying preferences during extensions of business trips to leisure trips, along with the number of extra days spent for leisure purposes. This will help to gauge consumer behavior. Key Highlights – Respondents choice of airline carriers is influenced by comfortable seating and free baggage check – Good online customer reviews and deals and packages are key deciding factors for hotel booking – TripAdvisor was the most-used travel meta-search website by executives in the last six months – Executives expect reduced budgets for group incentive travel programs – Most executives favor car rental companies which offer GPS navigation and car drop-off and pick-up services Spanning over 59 pages, Changing Trends in Business Travel Booking report covering the Methodology and sample size, Companies approaches to business travel booking, Key factors for airline selection,Decisive criteria for airline booking, Key parameters for car rental company choices, Factors influencing hotel-booking decisions, Extension of business trips for leisure purposes additional days leisure spend, Extension of business trips for leisure purposes staying preferences, Significance of travel meta-search options, Popular travel meta-search websites, Cutback expectations for group incentive travel programs, Reasons for cutbacks in premium travel plans, Appendix. This report covered 11 companies Wego, Momondo, Kayak, Skyscanner, Hipmunk, Cheapflights, TripAdvisor, Pinpoint Travel Group, Dealbase, Travelocity, Expedia. Know more about this report at : http://www.marketresearchreports.com/timetric/changing-trends-business-travel-booking Find all Travel and Leisure Reports at: http://www.marketresearchreports.com/travel-leisure About Market Research Reports, Inc. Market Research Reports, Inc. is the world’s leading source for market research reports and market data. We provide you with the latest market research reports on global markets, key industries, leading companies, new products and latest industry analysis & trends. Follow us on Google+ at: https://plus.google.com/+Marketresearchreports For more information on this press release visit: http://www.sbwire.com/press-releases/marketresearchreportscom-changing-trends-in-business-travel-booking-new-report-launched-522994.htm

For the original news entry including possible updates, please visit http://www.ssuchronicle.com/2014/06/24/marketresearchreports-com-changing-trends-in-business-travel-booking-new-report-launched/

Cloud Security Market Worth $8.71 Billion by 2019 – New Report by MarketsandMarkets

Cloud Security Market Worth $8.71 Billion by 2019 – New Report by MarketsandMarkets

… drivers and restraints for this market with insights into trends, opportunities, … The biggest players in this market which contribute to the major market …
See Original Article

Know Thy Customer: 3 Tips for Success From a $285M Company

For Constant Contact — which offers email marketing and other digital tools to small businesses — learning how to effectively market its services to the …
See Original Article

Robust Demand for GPS Navigation Systems Drives the Digital Maps Market, According to New …

GIA announces the release of a trend report on Digital Maps. Market for Digital Maps is projected to witness strong growth driven by robust demand for …
See Original Article

BlogStock

In this session, you will learn about different ways to make money from your blog, various methods of monetisation, and the best practices for …
See Original Article

50 Creative art design Social Advertising media strategies

Many people criticize the advertising because companies invade our space and trying to sell their products every day. But sometimes it is not so ', as …
See Original Article

Upside Business Consultants Offers SEO Audit Solution And Tips To Protect Small Businesses …

Long Island marketing firm, Upside Business Consultants, provides important “Penguin Proofing” tips to local business owners and a comprehensive …
See Original Article

Phoenix small-business hiring dips again in May

“If the demand is there, small businesses will hire,” said SurePayroll Vice President of Marketing Scott Brandt. “Put differently, hiring should track sales …
See Original Article

The 10 Most Common Marketing Pitfalls (and How to Avoid Them)

It's a trap! Avoid these ten marketing mistakes or watch your small business marketing spend and efforts go right down the drain.
See Original Article

The Power of Mobile Marketing for Small Business and Non-Profits

In a recent survey from Pew Internet & American Life Project, 50 percent of participants said they were already using mobile to access nonprofit …
See Original Article

Google Connect Event Hosted by Softway Solutions – Live Simulcast Expanding on Knowledge of …

Google graced the audience over YouTube with the following experts: Arjan Dijk, VP of Small Business Marketing; Fred Vallaeys, Google AdWords …
See Original Article